S6: Capabilities & Value Chain Analysis Flashcards
What are resources?
Tangible/Intangible assets a firm uses to choose and implement its strategies (They are acquired by a firm)
What are capabilities?
Resources firms use to organize and exploit other resources (They are developed by a firm, can be skills)
What are the different types of tangible resources? (4)
- Financial
- Organizational (ex: formal reporting structures)
- Physical (equipment, buildings, etc.)
- Technological
What are the different types of intangible resources? (3)
- Human
- Innovation (ideas, scientific capabilities, etc.)
- Reputational (brand name, customers’ perception, etc.)
What is the VRIO analysis?
Is a resource or a capability:
Valuable? no -> competitive disadvantage
Rare? -> competitive parity
Costly to Imitate? no -> temporary competitive advantage
Organized? no -> temporary competitive advantage
How to determine if a resource is a competitive advantage?
- Allows the firm to perform an activity better than a competitor
- Creates value that a competitor cannot complete
- Each activity should be examined relative to a competitor’s abilities and rated as superior, equivalent or inferior
Benefits of outsourcing? (3)
- Increases a firm’s flexibility
- Mitigate risks
- Reduce their capital investment