Round 2 Flashcards

1
Q

BI is:

A

A set of methodologies, tools and technology driven processes used to analyse data. Computerised support for data driven decision making. It helps transform data into information (and knowledge) to decisions and actions

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2
Q

Data Visualisation is:

A

Use of visual representation to explore, make sense of and communicate data.

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3
Q

What Data Visualisation does:

A

1) Pushes people into action
2) Big data is hard to understand and explore
3) traditional graphs can only handle 2-3 variables but Histograms, geographic maps, highlight tables and tree maps handle more.

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4
Q

Information Visualisation is:

A

Always useful. (No errors)

Summarised: Aggregation and contextualisation.

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5
Q

Challenges of BI implementation:

A

Develop or acquire?
CVB analysis
Security and Privacy protection
Integration of systems and applications

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6
Q

Agile BI Benefits:

A
Close collaboration
2-6 week cycles
Based on feedback
Consumers feel good having input
Less risk of low adoption
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7
Q

Choosing Bi Tools

A

S

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8
Q

CRISP - Data Mining:

A
1 - Business Understanding
2 - Data understanding
3 - Data preparation
4 - Model building!! 
5 - Testing and Evaluation
6 - Deployment
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9
Q

Some Decision Tree Terminology

A

Root Node - Attribute
Leaf Node - Final Class Label
Branch = Outcome
First Branch = Highest Information again

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10
Q

Content Mining

A

Page content (HTML format, text, images)
Classify and cluster web pages
Sentiment Analysis

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11
Q

Structure Mining

A

Hyperlink structure

Authoritative web pages

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12
Q

Usage Mining

A

Sequence of clicks by session

Make better recommendations

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13
Q

Information Governance:

A

Policy based control of information to meet all legal, regulatory, risk and business demands

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14
Q

Data or Info Governance, which is which?

A

If policy is relevant regardless of context - Data. Ie storing CCV

If only relevant during some business processes - Info. DNCall register

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15
Q

Ethical Reasoning involves 4 fundamental questions:

A

Who is involved?
What action taken or being considered?
What are consequences?
Is it fair and just for all stakeholders?

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16
Q

Locations

A

Legal
Political
Physical

17
Q

Increase trust through

A

Transparency, certification and external auditing