REVIEWER QUARTERLY Flashcards
a systematic and scientific investigation of numerical data and their relationship. Demands only real or factual and not emotional or cognitive data.
Quantitative Research
This design is an excellent way to finalize result, proving or rejecting hypothesis, It filters out external factors results are real and unbiased.
Strengths
There are few rooms for grey and uncertainty, There is usually some ambiguity that requires testing and refinement of the design, Experiments can be difficult and expensive.
Weaknesses
attempts to describe the current status of a selected variable. Answers the question who what, when, where and how but does not answer the question why because it does not seek to explain why certain things happen.
Descriptive Design
relationship of 2 or more variables using statistical data.
Correlational Research
attempts to establish cause & effect relationship. Its independent variable is not manipulated and uses naturally formed groups.
Causal - Comparative
- identifies and imposes control over all other variables. Authorizes researchers to control the situation which allows them to answer the situation.
Experimental Research
- a survey is intended to acquire information from people concerning the predominance, distribution, and interrelations of variables within an identified group. In simple terms, surveys are done to gather evidence of people’s knowledge, opinions, attitudes, and values on various issues and concerns
Survey Research
are used for collecting data that are mainly quantitative.
Surveys
provides observational research through and based on surveys or correlational studies.
Medicine
understand particular communication phenomena might be generalized to larger population.
Communication
determine how human behavior relates with other people, individual differences that may affect human reactions.
Behavioral Science
- create educational principle based on understanding human behavior.
Education & Psychology
are properties or characteristics of some event, object, or person that can be assigned with different values or amounts. These variables are often manipulated.
Variables
- causes change in the dependent variable; manipulated by the researcher.
Independent Variable