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21PSY-2AL-E3 - JWW > Research Methods: Qual/Quant/Primary/Secondary Data DP > Flashcards

Research Methods: Qual/Quant/Primary/Secondary Data DP Flashcards

1
Q

Quantitative data is data that is expressed…

A

Numerically / in numbers

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2
Q

Data that is expressed numerically is called

A

Quantitative data

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3
Q

The number of seconds it takes to complete a task is an example of which type of data?

A

Quantitative

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4
Q

Closed questions produce which type of data?

A

Quantitative

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5
Q

Which type of data can be analysed statistically?

A

Quantitative

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6
Q

How can quantitative data be analysed?

A

Statistically

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7
Q

Which type of data can be easily converted into graphs. charts, etc?

A

Quantitative

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8
Q

Which type of data can be gained from individual scores in experiments such as the number of words recalled?

A

Quantitative

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9
Q

Quantitative data is more simple to analyse, this allows c___________ to be drawn between groups of data and p_________ and t_______ to be established

A

comparisons, patterns and trends

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10
Q

Which type of data allows comparisons to be drawn between groups of data and patterns and trends to be established?

A

Quantitative

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11
Q

Which type of data is more simple to analyse?

A

Quantitative

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12
Q

What does quantitative data lack?

A

Depth and meaning to behaviour

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13
Q

If quantitative data lacks detail about participants’ thoughts/feelings/opinions on a given subject, which type of validity does this reduce?

A

Internal

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14
Q

Which type of data lacks depth and meaning to behaviour?

A

Quantitative

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15
Q

Qualitative data is expressed in…

A

words

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16
Q

Qualitative data may take the form of a written description of the t_______, f________ and o_______ of participants

A

thoughts, feelings and opinions

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17
Q

Qualitative data is d________ data

A

descriptive

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18
Q

Notes recorded within an interview is an example of which type of data?

A

Qualitative

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19
Q

A diary entry is an example of which type of data?

A

Qualitative

20
Q

Open questions produce which type of data?

A

Qualitative

21
Q

Which type of data provides rich detail and depth?

A

Qualitative

22
Q

Which type of data allows participants to develop their thoughts and feelings on a given subject?

A

Qualitative

23
Q

Which type of data provides a greater understanding of the behaviour being studied - quantitative or qualitative?

A

Qualitative

24
Q

Why is qualitative data harder to analyse?

A

It is difficult to summarise statistically to establish patterns/trends

25
Q

Qualitative data analysis is based upon the researchers’ own interpretations of the data. What is the weakness here?

A

Subjective / Potential researcher bias

26
Q

Quantitative data can be analysed statistically - this may make it easier to make objective conclusions about behaviour. True or false?

A

True

27
Q

What is qualitative data rich in?

A

Detail and depth

28
Q

How is primary data gathered?

A

directly/first-hand from the participants themselves

29
Q

Primary data is ______ to the aim of the study

A

specific

30
Q

Data which is gathered by conducting an experiment, questionnaire, interview or observation would be classed as…

A

primary data

31
Q

Which type of data is gathered directly/first-hand from the participants themselves?

A

Primary data

32
Q

Which type of data is specific to the aim of the study?

A

Primary data

33
Q

Primary data is collected first hand from the participant specifically for the aim of the research.

Which type of validity does this increase and why?

A

Internal validity - allows researchers to specifically target the information that they require and organise and experiment in a way that suits them and their aim

34
Q

Why might secondary data have low internal validity compared to primary data?

A

It might not meet the direct needs of the researcher, suggesting it may be less useful

35
Q

Which type of data allows researchers to specifically target the information that they require and organise and experiment in a way that suits them and their aim?

What does this increase?

A

Primary - increases internal validity

36
Q

Which type of data - primary or secondary - involves more time and effort to obtain the data and analyse the findings?

A

Primary

37
Q

Why does primary data involve more time and effort?

A

Researchers obtain the data and analyse the findings themselves

38
Q

Which type of data - primary or secondary - involves less time and effort to obtain the data and analyse the findings?

A

Secondary

39
Q

Why does secondary data involve less time and effort?

A

It is easily accessed and the information the researcher wants to collect might already exist

40
Q

Which type of data - primary or secondary - may be poor quality or have inaccuracies?

A

Secondary

41
Q

How might secondary data be poor quality or have inaccuracies?

A

Could be out-dated, incomplete, or not meet the direct needs of the researcher

42
Q

Primary or Secondary?

A researcher searches through newspapers to see if there is a relationship between daily temperature and the total number of violent incidents.

A

Secondary

43
Q

Primary or Secondary?

An interview with people with OCD about their experiences.

A

Primary

44
Q

Primary or Secondary?

A comparison of crime statistics in inner city and rural areas to see if there is a difference.

A

Secondary

45
Q

Primary or Secondary?

An observation of how primary school children negotiate rules during a game of marbles.

A

Primary

21PSY-2AL-E3 - JWW (64 decks)

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