Research Methods Flashcards

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1
Q

Research Methods

Define the following:
- standardisation
- randomisation
- generalisation

AO1

A

standardisation: to keep procedures the same for both conditions (excluding the IV)

randomisation: aspects of the researcher should be chosen by chance/randomised to avoid researcher bias

generalisation: the process of deriving a concept, judgment, principle, or theory from a limited number of specific cases and applying it more widely, often to an entire class of objects, events, or people.

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2
Q

Research Methods

What types of experimental methods are there? Give examples of each.

AO1

2 possible answers

A

Experimental methods:
- lab
- field
- natural

Non-experimental methods:
- observations
- questionarres
- interviews
- case studies
- correlations

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3
Q

Research Methods

Define operationalising.

AO1

2 possible answers

A

Being specific about how you are manipulating the IV and measuring the DV

eg. the mean number of presents drawn by the children.

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4
Q

Research Methods

What is a hypothesis?

AO1

A

A testable prediction about what the researcher believes will happen in their study.

(before the research is conducted)

there will (not) be a significant difference in/on…

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5
Q

Research Methods

What is the difference between a null hypothesis and an alternative hypothesis?

AO1

A

Alternative hypothesis is when you state there will be a difference between the two conditions of the study, whereas a null hypothesis is when you state there will not be a difference between the two conditions.

null - no difference

if the Q doesn’t state which to use, write an alternative hypothesis.

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6
Q

Research Methods

Define extraneous variable. What do researchers aim to do with them? Why?

AO1

A

Variables other than the IV which affect the DV.
Researchers aim to control them to establish a cause and effect, as well as increase the validity of their study.

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7
Q

Research Methods

What is a laboratory experiment? What are the advantages and disadvantages of conducting it?

AO3

A

An experiment which takes place in a laboratory (highly controlled environment).
S: High control over extraneous variables. High reliability.
W: Low ecological validity. Prone to demand characteristics.

e.g. lab

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8
Q

Research Methods

What is a field experiment? What are the advantages and disadvantages of conducting it?

AO3

A

An experiment which takes place in a natural environment (for the ppts).
S: High ecological validity, as it is carried out in a real life environment which makes results easier to generalise. Less prone to demand characteristics, as the ppts are less likely to pick up on clues on the experiment and change their natural behaviour.
W: Low control of extraneous variables, as the research is carried out in a natural environment, decreasing the validity of the study. Low reliability because it is difficult to repeat the study in exactly the same conditions, to see if the researcher can achieve consistent results.

e.g. offfice, school, park.

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9
Q

Research Methods

What is a natural experiment? What are the advantages and disadvantages of conducting it?

AO3

A

The researcher takes advantage of a naturally occuring event (IV).
S: High ecological validity. Provides opportunities for the research that could not be undertaken due to ethical reasons as the researcher is not manipulating the IV.
W: Low control over extraneous variables. Limited opportunities for this type of research because some events may be very rare.

e.g. yearly event

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10
Q

Research Methods

What is a repeated measures design?

AO1

experimental designs

A

Participants will take part in both conditions, as the same group of participants completes the experimental condition and control condition.

AO3: order effects, no individual differences

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11
Q

Research Methods

What is an independent groups design?

AO1

experimental designs

A

Participants only take part in one condition of the IV, as there are different participants in each condition (sample is split in half).

AO3: no order effects, individual differences

this is a independent groups design (P), because participants only take part in one condition (E), either… or… (L)

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12
Q

Research Methods

What is a matched pairs design?

AO1

experimental designs

A

Participants are pre-tested on a key variable that could affect the study, before being paired up with another participant based on their results (similar scores), then they are split across two experimental conditions.

AO3: reduces individual differences, time consuming

this is a matched pairs design (P), because participants were pretested on (name test) before the experiment and those with the same scores were matched up. (E)

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13
Q

Research Methods

Explain random sampling.

AO1

sampling

A

Each person in the targey population has an equal chance of being selected from a hat after all their names have been written and placed.

AO3: avoids researcher bias, time consuming

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14
Q

Research Methods

Explain opportunity sampling.

AO1

sampling

A

Sample is selected based on who is at that place at that moment in time.

AO3: quick and easy, prone to researcher bias

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15
Q

Research Methods

Explain systemic sampling.

AO1

sampling

A

A system is applied to select participants for the sample, using a sampling frame/sequence.

AO3: avoids researcher bias, may not be representative

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16
Q

Research Methods

Explain stratisfied sampling.

AO1

sampling

A

Advanced way of sampling where the make-up of the sample reflects on the proportions of certain subgroups in the target population.

AO3: most representative, very time consuming

17
Q

Research Methods

What is the difference between controlled and naturalistic observations?

AO1

observations

A

Controlled takes place in an artificial environment, where the researcher can control extraneous variables, whereas naturalistic takes place in real-life environment, where the behaviours would nomally occur.

AO3: consider validity, reliability, and control

18
Q

Research Methods

What is the difference between overt and covert observations?

AO1

observations

A

Participants are aware their behaviour is being observed in over observations, but they are unaware in covert.

AO3: consider informed consent and demand characteristics

19
Q

Research Methods

What is the difference between participant and non-participant observations?

AO1

observations

A

In participant observations, the researcher becomes part of the group they are studying, but in non-participant, they simply observe from afar.

AO3: consider in-depth understanding and researcher bias

20
Q

Research Methods

Define inter-observer reliability.

AO1

observations

A

When researchers want to see if their behaviour categories are reliable. In order to do this, we use a second observer to check the results are the same as the original observer.

this can help reduce researcher bias too

21
Q

Research Methods

What are the strengths and weaknesses of questionnares?

AO3

self-report methods

A

S: Easily distributed to a wide range of people, meaning the researcher can gather lots of results which are easier to generalise to the target population.
W: Open to social desirability, as people may lie to present themselves in the best possible light (reducing validity).

22
Q

Research Methods

What are the strengths and weaknesses of interviews?

AO3

self-report methods

A

S: Ppts can ask for clarification if they do not understand a question as the researcher is present during an interview, and vise versa.
W: Prone to social desirability. More time-consuming.

23
Q

Research Methods

What are the strengths and weaknesses of case studies?

AO3

case studies

A

S: Provide rich and detailed information about a person, group, or event, as they use qualitative data and methods. They allow researchers to study rare and unusual behaviours.
W: They have low population validity, as they are only based on a person or small group of people (difficuly to generalise. The data can be subjective, or based on the researcher’s own perspective.

24
Q

Research Methods

Define deception.

AO1

ethics

A

When the participants are not told the true aim of the study deliberately, to prevent participants from showing demand characteristics.

25
Q

Research Methods

Define informed consent.

AO1

ethics

A

Where participants give permission to take part in the study after being informed of the true aims of the research.

participants can give retrospective consent