research methods Flashcards

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1
Q

types of primary data

A

social surveys
participant observation
experiment

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2
Q

advantage of primary research

A

sociologists are able to gather precisely the information they need to test their hypothesis

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3
Q

disadvantage of primary research

A

costly and time consuming

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4
Q

types of secondary data

A

statistics
documents

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5
Q

advantage of secondary research

A

quick and cheap

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6
Q

disadvantage of secondary research

A

may not provide exactly the information needed

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7
Q

advantage of hypothesis

A

it can give direction to research

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8
Q

positivism

A

uses quantitative data- requires research to be valid
associated with scientific methods

Functionalists and Marxists

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9
Q

interpretivism

A

uses qualitative data
they believe the world is not objective and cannot be measured or observed unlike positivists, instead they believe that the world is constructed through human experience

Interactionists

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10
Q

random sampling

A

sampling is selected purely by random chance

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11
Q

quasi- random sampling

A

similar to random but for instance every 10th or 100th name on the list is selected

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12
Q

the experimental group

A

the group where changes in variables can be applied and results measured

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13
Q

the control group

A

the group that remains the same/constant and results measured

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14
Q

Harvey and statin (lab experiment)

A

examined whether teachers had preconceived ideas about pupils of different social class. sample of 96 teachers. each was shown 18 photographs of children from different social class backgrounds. teachers were asked to rate the children on their performance, attitudes to education and aspirations

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15
Q

problems with Harvey and statins experiment

A

impossible and unethical to control variables
lacks validity
small scale means results are not representative
the Hawthorne effect

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16
Q

advantages of a field experiment

A

behaviour in real life setting
ability to control some variables to observe effects
valid
not affected by the Hawthorne effect

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17
Q

disadvantages of a field experiment

A

cant control all variables
ethical issue of deceit
depends on skill of observer/selectivity

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18
Q

the comparative method

A

carried out in the mind of the sociologist - it does not involve experimenting on people

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19
Q

advantages of the comparative method

A

avoids artificiality
can be used to study past events
no ethical problems

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20
Q

disadvantage of the comparative method

A

less control over variables

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21
Q

the Hawthorne effect

A

refers to peoples tendency to behave differently when they become aware that they are being observed

22
Q

how are questionnaires administrated

A

by post
email
on the spot

23
Q

advantages of questionnaires

A

quick and cheap
no need to train or recruit
data is easy to quantify
reliable
representative
fewer ethical problems

24
Q

disadvantages of questionnaires

A

data received can often be limited
inflexible
they are only a snapshot
lack validity
respondents may lie

25
Q

advantages of sampling and sampling frames

A

schools keep a list of pupils, staff and parents. these form accurate sampling frames

26
Q

disadvantages of sampling and sampling frames

A

lists my not reflect the researchers interests also gaining access to data can be tricky
response rates to questionnaires are often low in schools

27
Q

Michael Rutter (1979)

A

used questionnaires to collect large quantities of data from 112 inner London secondary schools. he was able to correlate achievement, attendance and behaviour with variables like school size, class size and number of staff

28
Q

structured interview

A

the interviewer has strict instructions on how to ask the questions . conducted in a standardised way using the same questions

29
Q

semi-structured interview

A

the same set of questions but the researcher can probe for more information with follow up questions

30
Q

unstructured interview

A

informal interviews are like a guided conversation
the researcher has a complete freedom to change as necessary

31
Q

group interview

A

held with a group of respondents to gauge ideas

32
Q

advantages of a structured interview

A

training is cheap
can cover large number of people quickly and cheaply
results are easily quantified
slight higher response rate

33
Q

disadvantages of a structured interview

A

lack validity - people lie
little opportunity to clarify meaning or explain questions
snapshot

34
Q

advantages of an unstructured interview

A

produces valid data
development of a ‘rapport’
useful when studying sensitive topics
highly flexible

35
Q

disadvantages of an unstructured interview

A

time consuming
more training
less representative
lack reliability
difficult to quantify
interviewer bias
interviewers need good inter-personal skills

36
Q

advantages of a group interview

A

participants may feel more comfortable being with others
they can generate initial ideas to be followed up with later research

37
Q

disadvantages of group interviews

A

peer group pressure
data generated from group interaction is more complex and difficult to analyse

38
Q

covert observations

A

going undercover

39
Q

overt observation

A

researchers make their true identity and purpose known

40
Q

participant in observation

A

researcher takes part in the event

41
Q

non-participant in observation

A

researcher just observes

42
Q

‘getting out’ observations

A

re-entering the normal world would be difficult for a covert observer.
loyalty could be developed

43
Q

P.E.T

A

practical
ethical
theoretical

44
Q

field experiments

A

Field experiments are experiments carried out outside of laboratory settings.

45
Q

Social surveys

A

These involve asking people questions in a written questionnaire or interview.

46
Q

Official statistics

A

Produced by government on wide range of issues, eg: crime, divorce, health, unemployment as well as other statistics produced by charities, businesses, churches and other organisations.

47
Q

Ethical issues

A

This refers to moral issues of ‘right’ and ‘wrong’.

•Informed consent
•Confidentiality and privacy
•Effects on research participants
•Vulnerable groups (EG children- age, disability)
•Covert research

48
Q

Theoretical issues

A

Can we obtain an accurate, truthful picture of society?

•VALIDITY: A method that produces a true or genuine picture of whatever is being studied. It allows researchers to get closer to the truth!

•RELIABILITY: Also known as replicability. A reliable method is one that can be repeated by another researcher to obtain the same results!

Representativeness: Are the people you study a typical cross-section of the population you are interested in? You need to select an appropriate sample size. EG 100 children of divorced parents in Benfleet.

•Methodological perspective: What sociologists are influenced by…..

49
Q

Hypothesis

A

an untested theory or explanation expressed as a statement which a sociologist will seek to prove or disprove by testing it.

50
Q

Aim

A

is a general statement about the purpose of the research

51
Q

OPERATIONALISING CONCEPTS

A

•To turn a sociological concept or theory into something measurable.

52
Q

Practical issues

A

Time & money
•Requirements of funding bodies (They may need data in a specific format)
•Personal skills & characteristics
•Subject matter
•Research opportunity