Representation Theory

Question 1

Stuart Hall

Answer 1

Stereotypes - The theory suggests that representation is limitless however organisations create fixed meanings in order to portray them however they see fit.

Question 2

David Gauntlett

Answer 2

Identity - People create their own representation based on an established identity created by the audience and the product.

Question 3

Liesbet Van Zoonen

Answer 3

Feminism - The media has created and portrays negative stereotypes of men and women placing them into set roles, constricting freedom.

Question 4

bell hooks

Answer 4

Intersectionality - All social classifications are interconnected and ignoring this connection creates a form of oppression.

Question 5

Judith Butler

Answer 5

Performativity - The idea of gender is performative and the way in which someone acts establishes their gender identity.

Question 6

Paul Gilroy

Answer 6

Post-Colonialism - The idea that the historic colonial pattern of Britain and other historically powerful causes a deep-rooted oppression, especially in regards to race.