Rebranding

Question 1

Example of urban rebranding through themed events

Answer 1

Nottinghill Carnival, Kensington&Chelsea

Question 2

3 facts about Nottinghill carnival

Answer 2

Largest carnival outside of Rio De Jeneiro
Around 1million people a year
In 2003, contributed £93million to UK economy

Question 3

Unemployment rate in London Docks in 1950’s

Answer 3

21%

Question 4

Example of rebranding through innovative architecture

Answer 4

The shard, London

Question 5

2 facts about the shard

Answer 5

Tallest building in europe

95% on construction materials are recycled

Question 6

How many new homes were made from Stratford regeneration

Answer 6

9000

Question 7

2 exampled of rural rebranding

Answer 7

Agritourism in San Diego

Preservation of heritage site in Swansea, Oystermouth castle

Question 8

Stat about farm diversification

Answer 8

Around 50% of farms in the UK supplement traditional incomes through farm diversification

Question 9

Number of visitors to the Eden Project per year

Answer 9

750,000

Question 10

3 benefits of the Eden Project

Answer 10

Caused increase demand for holiday cottages
Employs 400 full time local staff
Sources all food and drink locally

Question 11

One other way Cornwall has been regenerated

Answer 11

Newquay airport has expanded and now accepts flights from Gatwick

Question 12

What % of demolition materials from stratford regeneration were reused

Answer 12

97

Question 13

3 ways stratford regeneration is being more environmentally sustainable

Answer 13

rainwater from roof of velodrome collected for toilet flushing
New energy centre with biomass boilers
Artificial habitats built onto roof of some buildings