Rapport, subjectivity and qualitative data

Question 1

What is validity to interpretivists

Answer 1

Seeing and documenting the world as it really is

Question 2

What do interpretivists do in their research to highlight validity

Answer 2

• The research methods are ethnographic and involve studying people in their natural environment
• Rapport or trusting relationships should be built with those studied so a true image of their lives is studied
• They establish verstehen to get inside the research subject’s head
• The data is qualitative and in the words of the research subject
• They prefer primary methods such as unstructured interviews due to their natural style