Radio & TV Broadcasting

Question 1

How much time per day do Poles spend watching TV?

Answer 1

About 4 hours 20 minutes

Question 2

Who regulates TV and radio in Poland?

Answer 2

After 1992, Radiokomitet was demolished and National Broadcasting Company (NBC/KRRiT) was established. NBC members must be politically neutral.

Question 3

What are the two joint stock companies that separate TV and radio?

Answer 3

Telewizja Polska and Polskie Radio

Question 4

How many local radio stations were there in 1994 (the first group of licenses)?

Answer 4

156

Question 5

When and where was RMF FM established and what is it like?

Answer 5

Est. 1990 in Krakow, 2/3 air time is music

Question 6

When and where was Radio Zet established and what is it like?

Answer 6

Est. 1990 in Warsaw, 2/3 air time is music

Question 7

When and where was Radio Maryja established and what is it like?

Answer 7

Est. 1991 in Torun by Father Tadeusz Rydzyk, Christian radio

Question 8

Who is CEO of ZPR (Zjednoczone Przedsiębiorstwa Rozrywkowe) and what stations do they own?

Answer 8

CEO Zbigniew Benbenek, owns ESKA, Radio Wawa, Vox FM, and ESKA Rock.

Question 9

Why are there so few local independent radio stations today?

Answer 9

Most are within a network of 9 big broadcasters because small radios couldn’t pay their fees and sold out to competition; No regulations on this from NBC

Question 10

How was Geoff Holland’s format successful for ESKA?

Answer 10

> 70% of the airtime is music with a strict/predictable arrangement of the program that doubles ratings and ad revenue

Question 11

List the 8 radio formats

Answer 11

Adult Contemporary (AC)
Contemporary Hits Radio (CHR)
Dance/Rhythm CHR
Oldies
Rock
Jazz
Classical
News/Talk

Question 12

What are the 3 main TV broadcasting groups in Poland?

Answer 12

TVP (Public)
Polsat (Private)
TVN/Discovery (Private)

Question 13

What happened to the Polish TV market structure from 2011 to 2016?

Answer 13

Satellite stayed the same.
Cable decreased majorly.
Terrestrial TV went up.

Question 14

Is there local content on satellite, cable, and terrestrial?

Answer 14

Satellite and terrestrial - no; Cable - very little

Question 15

How popular is cable TV in Poland?

Answer 15

PL has 4.8 million households with cable and 500 operators (3rd most in Europe)

Question 16

Does independent local TV exist?

Answer 16

Only to some degree with the 16 regional TVPs, but officially no.

Question 17

What are the 3 forms of revenue for public television?

Answer 17

Advertisement, licensing fees, and compensation

Question 18

What did the PiS party do in 2016 to affect TV regulation?

Answer 18

They created an amendment allowing them to purge the media and replace journalists without NBC regulation. Later, they replaced the NBC themselves, which is not allowed by European standards.

Question 19

How many local MUXes are there? Which one is Wrocław under?

Answer 19

MUX L1, L2, L3, L4, & L7. Wrocław is MUX L4.

Question 20

What is the #1 radio station in Poland?

Answer 20

Radio RMF

Question 21

What is the most popular radio format in Poland?

Answer 21

Adult Contemporary (AC)

Question 22

What council replaced the NBC?

Answer 22

Council of National Media