Quizbowl Vol. 8, 101-200

Question 1

When product changes

Answer 1

Planned obsolescence

Question 2

An alteration

Answer 2

Product Modification

Question 3

A creative thinking technique that involves making connections

Answer 3

Synectics

Question 4

When a product is removed

Answer 4

Recall

Question 5

A short product mix

Answer 5

Shallow product mix

Question 6

Offering several products for sale

Answer 6

Bundling

Question 7

When one company can satisfy customer needs

Answer 7

Competitive advantage

Question 8

Elements that remind customers

Answer 8

Brand cues

Question 9

Consumer goods purchased frequently

Answer 9

Convenience

Question 10

A combination of marketing communication channels

Answer 10

Promotional mix

Question 11

Commercials that are designed to scare

Answer 11

Fear-based advertisements

Question 12

ISP

Answer 12

Internet service provider

Question 13

Channels of communication used by businesses

Answer 13

Advertising media

Question 14

Text of an advertisement

Answer 14

Copy

Question 15

Marketing communication sent to customers

Answer 15

Direct mail

Question 16

Unsolicited marketing messages

Answer 16

Spam

Question 17

The part of promotional planning and that includes creating television

Answer 17

Media planning

Question 18

A creative thinking technique that involves drawing words

Answer 18

Mind mapping

Question 19

Displaying a product

Answer 19

Visual merchandising

Question 20

A body of customers

Answer 20

Clientele

Question 21

Text that is set in large type

Answer 21

Headline

Question 22

The name of an organization or individual that might be interested in a salesperson

Answer 22

Referral

Question 23

When employee’s earnings

Answer 23

Commission

Question 24

Luring customers into a store for one item

Answer 24

Bait-and-Switch

Question 25

The reason of benefit that causes people

Answer 25

Buying motive

Question 26

Positive recognition

Answer 26

Praise

Question 27

Evaluative information given by coworkers

Answer 27

Peer

Question 28

An informal objection

Answer 28

Complaint

Question 29

Key events that influence the outcome

Answer 29

Critical Incidents

Question 30

Obstructions

Answer 30

Obstacles

Question 31

A workforce that is varied

Answer 31

Diverse

Question 32

To judge one's own

Answer 32

Self-appraisal

Question 33

A judgement intended to bring about positive change

Answer 33

Constructive criticism

Question 34

Evaluating an employee's work activities

Answer 34

Assessment

Question 35

Letting a person know you have received

Answer 35

Recognition/ Acceptance

Question 36

Beginning a staff meeting

Answer 36

Time

Question 37

A formal objection

Answer 37

Grievance

Question 38

An action intended to correct

Answer 38

Remedial

Question 39

An impartial work environment

Answer 39

Unbiased

Question 40

Following an employee's improvement

Answer 40

Tracking

Question 41

What is the management function that monitors

Answer 41

Controlling

Question 42

Employees' work in excess

Answer 42

Overtime

Question 43

A festive activity

Answer 43

Party

Question 44

The main point of completing a set of instructions

Answer 44

Goal

Question 45

Amending an employee's behavior

Answer 45

Counseling

Question 46

The portion assigned for achievement

Answer 46

Quota

Question 47

Team building exercises encourage employees to think in and out of the box

Answer 47

Creatively

Question 48

Providing an employee with a plaque

Answer 48

Formal

Question 49

A task that involves assigning salespeople

Answer 49

Territories

Question 50

An outline of organized activities to be completed

Answer 50

Checklist

Question 51

Planning to take advantage of opportunities

Answer 51

Proactive

Question 52

Choosing the paths that goods will take

Answer 52

Channels of Distributions

Question 53

When a business makes it's products available in all

Answer 53

Intensive

Question 54

An organized way of continuously gathering, sorting

Answer 54

Marketing-Information Management System

Question 55

When an international business has the competitive advantage

Answer 55

Better

Question 56

A market that is narrowed down to a target

Answer 56

Niche

Question 57

What is a marketing tool that investigates

Answer 57

SWOT analysis

Question 58

A business uses its marketing plan to attract its target customers

Answer 58

Strategies

Question 59

An organizations portion of the total industry

Answer 59

Share

Question 60

A business calculates its liquidity ratio

Answer 60

Cash

Question 61

The product mix that a business offers in order to meet its market's needs

Answer 61

Assortment

Question 62

Activities and benefits provided by a business to its customers

Answer 62

Customer service

Question 63

A product mix strategy in which a business creates a certain image

Answer 63

Positioning

Question 64

When the performance of a marketing plan fails

Answer 64

Corrective

Question 65

Another name for the bottom up approach

Answer 65

Build-up

Question 66

The government policy that set levels of government spending

Answer 66

Fiscal

Question 67

A business calculating the sum of money to pay employees

Answer 67

Payroll

Question 68

A business choosing the particular group of customers

Answer 68

Target market

Question 69

When a company wants to obtain a sizable loan

Answer 69

Business plan

Question 70

The "O"

Answer 70

Opportunities

Question 71

A manger's personal code of ethnics

Answer 71

Role model

Question 72

A business calculating the amount of money that it spends

Answer 72

Payments

Question 73

The top-down approach of forecasting sales

Answer 73

Balance sheet

Question 74

When selecting a new employee

Answer 74

Education

Question 75

Salaries, vacation, health

Answer 75

Compensation package

Question 76

What kind of statements should you avoid

Answer 76

Negative/bad

Question 77

Phrases that cannot be understood literally

Answer 77

Idioms

Question 78

To communicate effectively

Answer 78

Audience

Question 79

A person who has a consistently negative

Answer 79

Pessimist

Question 80

Ingrid completes activities

Answer 80

Responsible

Question 81

What is the insurance purchased by employers

Answer 81

Workers' compensation

Question 82

Scrapes, cuts and punctures

Answer 82

Wounds

Question 83

Who is the person who pays the premiums

Answer 83

Policyholder

Question 84

A unexpected happening that may result

Answer 84

Accident

Question 85

Sprains, wounds and burns

Answer 85

Injuries

Question 86

To prevent product tampering

Answer 86

Blisterpacks

Question 87

Why do some governments develop laws

Answer 87

To protect consumers

Question 88

What word is often used in advertising

Answer 88

You

Question 89

Copywriters who develop advertisements

Answer 89

Target audience

Question 90

Laundry detergent, stain remover and fabric softener

Answer 90

Product line

Question 91

John's supervisor

Answer 91

Workshop

Question 92

A person who assumes a leadership role

Answer 92

Personal authority

Question 93

What leadership style allows employees to determine

Answer 93

Laissez-faire

Question 94

What leadership theory maintains that individuals are born

Answer 94

Trait

Question 95

So new employees become familiar with workplace surroundings

Answer 95

Tour

Question 96

An accountant verifies

Answer 96

Audit

Question 97

When selecting channels of distribution

Answer 97

Location

Question 98

What advertising strategy do business owners use

Answer 98

Flighting

Question 99

A business owner must pay its lending institution

Answer 99

Prepayment Penalty

Question 100

Financial institution may not loan money

Answer 100

Score