Brainscape's Knowledge GenomeTM

Browse over 1 million classes created by top students, professors, publishers, and experts.


See full index

ADM 1370 > Quiz 1 > Flashcards

Quiz 1 Flashcards

1
Q

What is the purpose of an Information System?

A

To provide accurate, timely and useful information

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

What are the 5 parts of an Information System?

A

1) People
2) Procedures
3) Software
4) Hardware
5) Data

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Systems Thinking

A

Ability to break down a large problem into smaller chunks to solve the problem

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Can you buy information systems?

A

No, you can only buy IT

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Can you buy information technology?

A

Yes, in the form of hardware, databases, etc.

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

How do Information Systems aid the Decision-Making Process?

A
  • improve productivity
  • monitor organizational performance
  • planning and decision making
  • enhance competitive advantage
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Data vs. Information

A 
Data = streams of raw facts
Info = data shaped into meaningful form
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

3 core activities of information systems

A

1) Input
2) Processing
3) Output

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Feedback

A

Output returned to appropriate members of organization to help evaluate or correct input stage

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Management Information Systems

A

Study of People, Technology & Organizations

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Analytics

A

Tools & Techniques for Data-Driven Decision Making

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Socio-Technical View of Information Systems

A

Includes issues and insights contributed from technical and behavioral disciplines

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Technical Approach

A
  • Emphasizes mathematically based models

- Computer science, management science, operations research

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Behavioral Approach

A
  • Behavioral issues (strategic business integration, implementation, etc.)
  • Psychology, Economics, Sociology
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Social Media

A
  • applications that build on the ideological and technological foundations of Web 2.0
  • allow the creation and exchange of User Generated Content
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Web 2.0

A
  • continually-updated service
  • consuming and remixing data from multiple sources
  • creating network effects through an architecture of participation
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
17
Q

User-Generated Content

A

Various forms of media content that are publicly available and created by end-users

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
18
Q

3 basic requirements for User-Generated Content

A
  • needs to be published where people can assess it
  • needs to show creative effort
  • needs to have been created outside of professional routines and practices
How well did you know this?
1
Not at all
2
3
4
5
Perfectly
19
Q

Characteristics of Web 2.0 (5)

A

1) ability to tap into the collective intelligence of users
2) Data is made available in new or never-intended ways
3) Relies on user-generated and user-controlled content and data
4) Lightweight programming techniques and tools let nearly anyone act as a Web site developer
5) Application can be designed quickly to meet changing needs

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
20
Q

Social Media - Implications for Business (3)

A

1) Reach out and engage with customers, prospects, partners, and your network
2) Create opportunity by communicating and sharing information
3) Manage your reputation and discover new business through monitoring information

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
21
Q

Which best describes Web 2.0?

a) Read-Only Web
b) Read-Write Web
c) Read-Write-Execute Web

A

b) Read-Write Web = Web 2.0

22
Q

Structured Data

A

information with a high degree of organization

23
Q

Unstructured Data

A

The lack of structure makes compilation and analysis a time and energy-consuming task

24
Q

Traditional Approach

A

Structured & Repeatable Analysis

  • Business Users = determine what questions to ask
  • IT = Structures data to answer question
25
Q

Big Data Approach

A

Iterative & Exploratory Analysis

  • IT = delivers a platform to enable creative discovery
  • Business Users = explore what questions could be asked
26
Q

The 4 Vs

A

1) Volume
2) Variety
3) Velocity
4) Veracity

27
Q

1) Volume

A

Data at scale

28
Q

2) Variety

A

Data in many forms

29
Q

3) Velocity

A

Data in motion

30
Q

4) Veracity

A

Data uncertainty

31
Q

Implications

A

Strategies and tactics used to manage social media have to constantly adapt

32
Q

Social Commerce

A

use of social computing by businesses in innovative ways

33
Q

Components of a Social Media Strategy

A
  • objectives
  • tactics
  • metrics
34
Q

PDCA Framework

A

1) Plan
2) Do
3) Check
4) Act

35
Q

1) Plan (PDCA)

A

Creating a social media strategy

36
Q

2) Do (PDCA)

A

Implementing tactics and campaigns aligned with the social media strategy

37
Q

3) Check (PDCA)

A

Regular (daily, weekly, monthly, quarterly, etc.) review of metrics created as part of the strategy to
determine if business ROI in social media has been sufficiently achieved or not

38
Q

4) Act (PDCA)

A

Fine-tuning the social media strategy, tactics, plans for campaigns, and even potentially
refining or changing metrics or how measurements are performed.

39
Q

Objectives

A
  • Link to corporate strategy

- Ways to extend brand’s strengths online

40
Q

Classic objectives

A
  • increase sales
  • decrease expenses
  • improve ROI
41
Q

Social objectives

A
  • engagement
  • influence
  • advocacy
  • personalization
42
Q

SOCIAL

A 
Strategy
Organization
Criteria-Based Platform Selection
Integration
Awareness
Leadership
43
Q

Web 1.0 vs Web 2.0 (Marketing Goal)

A

Web 1.0 = Influence

Web 2.0 = Relationships

44
Q

Business use of Web 2.0 technologies

A
  • Recruiting and professional networking
  • Marketing, promotion, and sales
  • Internal collaboration and communication
  • Supply chain management 2.0
45
Q

What are Wikis?

A
  • Collectively share and edit a body of knowledge
  • Ongoing process of creation and collaboration
  • Knowledge management
  • A dynamic, collectively authored set of web pages.
46
Q

RSS (Rich Site Summary) (Really Simple Syndication)

A
  • a type of widget
47
Q

Widgets

A

Mini web applications or Web add-ons

48
Q

Mashups

A

combining/composing information from multiple sources

49
Q

API (Application Programming Interface)

A

send + receive outputs from other applications

Ex: waiter, when you ask for something they give to you

50
Q

Disruptive technology/information

A

radical transformation of how business is being done (mashups are considered disruptive technology)

51
Q

Which of the following is another way to describe “Sharing Economy”?

a) Collaborative Consumption
b) Collective Intelligence
c) Collaborative Intelligence

A

a) Collaborative Consumption

- you could be the buyer and seller

52
Q

So how do you access an API?

A

Typically by using a URL with all the necessary information supplied within the URL

ADM 1370 (2 decks)

Brainscape helps you reach your goals faster, through stronger study habits.
© 2024 Bold Learning Solutions. Terms and Conditions