Questions

Question 1

Purpose of internal communication

Answer 1

Purposes of internal communication include provide information, gather information, share ideas, clarify issues, get to know people, persuasion.

Question 2

Purposes of external communication

Answer 2

The main purposes of external communication include improve customer service, public relations, confirm arrangements, give instructions, provide information.

Question 3

Written communication —Advantages and disadvantages

Answer 3

Advantages:

• permanent record of message
• messages can convey authority
• information easily distributed to wide audience.

Disadvantage:

• feedback is slower or difficult to receive
• preparation is time consuming
• forgery is possible

Question 4

POLC

Answer 4

Planning- attending board meetings, writing documents, speaking at functions.

Organising- meet with subordinates, writing/answering letters, emails, phone calls.

Leading- conducting presentations, meet with subordinates, negotiating and bargaining face to face.

Controlling- conducting review sessions, writing reports, speaking to outsiders.