Questionaires Flashcards

1
Q

Practical Advantages;

A

Quick&Cheap; easy to gain large amounts of data.
Easy to Quantify- Can be processed quickly due to use of closed questions.

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2
Q

Ethical Advantages;

A

Anonymity&Confidentiality; Obligation to be kept secret, respect right to privacy.
Legality; Rarely involve anything illegal.

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3
Q

Theoretical Advantages;

A

Reliability- produce similar results if you were to repeat.
Representative- Large Sample Size means you can generalise data .
Detachment- No sociologist influence.

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4
Q

Practical Disadvantages;

A

Language Barriers; use of complex words may lead to misinterpretation, affects validity.
Lack of Response- cant be bothered sending it back.
Money- offer incentives to complete the questionaire.

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5
Q

Ethical Disadvantages;

A

Sensitive Data

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6
Q

Theoretical Disadvantages;

A

Low Response Rate- unrepresentative data.
Right Answerism- Try to impress the sociologist as and have the ‘correct answer’

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7
Q

Study involving low response rates;

A

Hite 1991; ‘Love,Passion&Emotional Violence’
-sent 100,000 out and only got 4.5% response rate

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