qualitative research Flashcards
what drives your design decision?
Research philosophy Research question
Research audience
what is Philosophy of research?
How we view the world and construct knowledge
what is objectivism?
One reality to be found, observed and measured -
leads to experimental, controlled studies – that
utilise “numbers” to prove / disprove a hypothesis
what is constructivism?
Multiple realities. An understanding is co-constructed between object and person. The person brings experience, perception, and beliefs etc
constructivism-reality/truth/”fact” is…
constructed / perceived by
individuals. BUT - that reality is limited.
constructivism-To understand a phenomenon, we must explore that phenomenon from…
the perspective of the individual who is / has experienced it
constructivism- Constructivism demands that researchers examine…
individual difference and similarities of experience
themes
constructivism-These principles drive…
qualitative research (i.e., constructivism underpins qualitative research)
what is the cycle of
Epistemology (how we know): Constructivism
Theoretical Framework: Interpretivist
Methodology: Phenomenology, Grounded Theory etc.,
Methods: qualitative (e.g., interviews, focus groups,
observation, journals, pictures / art)
what are the aims of qualitative research?
➢ Explore, understand and explain the lived
experience
➢ Explore, understand and explain a phenomenon holistically and in its natural
setting
➢ Provide enough detail / depth of understanding to generate theory
what are the strengths of qualitative research?
Detail Holistic Generate new information / theory Contextual information Provides explanation
what are the weaknesses of qualitative research?
not good to determine biological aspects such as heart rate, doesn’t help with exact value research.