Qualitative Research Flashcards
1
Q
Describe what makes qualitative research exclusive from quantitative
A
Approach: inductive
Goal: Depth, generate hypotheses
Setting: natural
Sampling: purposeful
Data collection: interviews or observation
Analysis: iterative interpretation
2
Q
what are some method of gathering qualitative research
A
- thematic analysis
- content anaysis
- discourse analysis
- microanalysis of video
3
Q
what can we gain from qualitative research
A
- recurrent themes
- hypothesis generation
- conceptual models and theories
4
Q
A
