Qualitative Content Analysis Flashcards

1
Q

What is the primary purpose of qualitative content analysis?

A

To interpret and analyze the meaning of textual or visual data.

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2
Q

What are the main steps in conducting qualitative content analysis?

A
  1. Define the research question, 2. Select the material, 3. Developing and redeveloping codes 4. Develop categories, 5. Analyze the data, 6. Interpret results.
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3
Q

What is a coding scheme in qualitative content analysis?

A

A system used to categorize and organize data into meaningful themes or patterns.

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4
Q

What is the difference between manifest and latent content in qualitative content analysis?

A

Manifest content refers to the visible, surface-level content, while latent content refers to the underlying meanings and interpretations.

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5
Q

When coding what are the 4 steps?

A

Decontextualization (what is being said exactly), Recontextualization (what is said as a whole), Categorization (grouping codes together), Compilation (drawing realistic interpretations)

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