QUALITATIVE Flashcards
A study to be conducted by the researcher should be based on real-life situations. Likewise, the researcher should also unfold the study in a natural manner, that is, the findings are derived from the analysis of authentic data gathered from the participants.
NATURALISTIC
commonly called interpretative research
Qualitative Reseach
A study in a qualitative type cannot be simply done in a linear and cause and effect relationship approach. Rather, it requires the researcher to view the whole phenomenon
under investigation in a complex system, that is, different variables can either cause or effect the phenomenon.
HOLISTIC PERSPECTIVE
Interview and observation are the common instruments used in the conduct of a qualitative study. Such instruments can provide qualitative data that can be utilized as a support for any quantitative data appearing in a study, hence, a more reliable result will be ensured.
Qualitative research
complements quantitative data.
Though qualitative research utilizes a small number of participants, this, however, demands the researcher to
spend more time in dealing and engaging with them. Similarly, the analysis and interpretation phase of the study also requires the researcher to take more time in observing the emerging patterns and themes derived
from participants’ provided data.
Qualitative research is time consuming.
Direct contact with the people, situation, and
phenomenon under investigation should be established by the researcher. Immersing oneself would enable the researcher to acquire personal experiences and insights which are essential to better understand the
phenomenon.
REQUIRES
ENGAGEMENT AND NEUTRALITY
A thick description of gathered data from the
participants makes this type of study a detailed one. It is important that the researcher should capture the direct quotations of the responses of the
participant/s from the conducted interview or
observation.
DETAILED
The use of a small number of participants in qualitative research may result in limited responses. Thus, findings of the study might not be possibly generalized to a larger population. Replication of the study is often
suggested.
Qualitative research cannot generalize the findings to the study population.
Small number of participants is usually considered in qualitative research. Hence, less resources will be needed to accomplish the study.
Qualitative research is
cost efficient.
Since this type of research study requires the researcher to immerse himself/herself in the phenomenon under investigation, direct experiences can be acquired.
Qualitative research provides more detailed information to explain complex issues.
Unlike quantitative research which deals with numeric data and can be interpreted through statistical formula, qualitative research presents non-numeric data which are all based on the subjective responses of the participants. If data are not critically analyzed and carefully interpreted, results may become biased and even less credible.
Qualitative research is more difficult to analyze.
In conducting a qualitative type of study, the researcher should select the participants in a purposive manner, that is, they will be selected because they either have easy access to the information needed or simply have the knowledge to provide a great deal of information needed to the study. Hence, these participants are called “information rich” in the
context of research.
PURPOSEFUL
As the researcher immerses himself/herself in the
phenomenon under investigation, specific details and data will be gathered from the target participant/s. These data then can be used to discover emerging patterns and
themes.
FOLLOWS
AN INDUCTIVE PROCEDURE
