push and pull

Question 1

What is technology push?

Answer 1

Technology Push is when technology advances enough to invent or develop new products.​

Research and development in science and industry can lead to new discoveries, which can be used to improve existing products or develop new ones. This is known as technology push, and it happens before there is consumer demand for a product.​

Question 2

Examples of technology push?

Answer 2

3D graphics Ability, miniaturisation, wifi capability,​
improving audio technology, improvements in graphics / ​
video technology, cloud storage

Question 3

What is market pull?

Answer 3

Market pull is when consumers demand forces the invention or development of a new product.​

Question 4

Examples of market pull?

Answer 4

Need for accessibility, affordability, portability, ​
improved quality (e,g. sound, graphics, longevity),​
online features, compatibility with existing products. ​