Purpose Flashcards
What is MDLZ’s purpose and mission?
Empowering people to snack right.
Our mission is to lead the future of snacking around the world by offering the right snack, for the right moment, made the right way. We want to deliver a range of snacks that nourish life’s moments, made with sustainable ingredients and packaging that consumers feel good about.
What are MDLZ’s three strategic priorities?
Accelerate consumer-centric growth.
Drive operational excellence.
Build a winning growth culture.
How many countries does MDLZ operate in and how many employees?
80 countries, 80,000+ people.
What are MDLZ’s five categories?
Biscuits. Chocolate. Gum & Candy. Meals. Beverages.
Finish the sentence.
MDLZ empowers…
…people to snack right in over 150 countries, leading the future of snacking with global brands such as Cadbury, Oreo, Belvita to name a few.
What is MDLZ’s Way of Doing Business?
The company is committed to creating a positive impact on the world while driving business performance. With loved brands, stakeholder partnerships and signature programs, we’re well positioned to lead the future of snacking. Authenticity, integrity, and transparency guide us in every aspect of our business to create meaningful, lasting impact for all of our stakeholders.
What are MDLZ’s 3 values and explain each one.
We love our consumers and brands: we know our consumers and understand their desires for wellbeing and care for the planet.
We grow every day: we operate with speed and efficiency, agility over perfection. Our people are at the heart of everything we do and are the growth driver.
We do what’s right: we treat everyone with care and integrity. The diverse, inclusive, and connected community makes us stronger. We follow through on our commitments, doing what’s right for consumers, partners, brands, and environment.
What two factors constitute offering the right snack, and what does this mean?
BROAD PORTFOLIO + WELLBEING
Expanding consumer choice through high quality snacks under loved brands, from indulgent treats to wholesome bites.
What two factors constitute for the right moment, and what does this mean?
EASY ACCESS + MINDFUL SNACKING
Making it easy for people to enjoy snacks wherever they are, whatever the time of day, in a mindful way.
What two factors constitute made the right way, and what does this mean?
SUSTAINABLE SNACKING + TAKING A STAND
Ensuring that our snacks are right for consumers and the planet - from raw materials to the communities we live and work with, and the climate we all need to care for.
