PURCOMM

Question 1

ARISTOTLE MODEL

Answer 1

speaker-speech-audience

Question 2

LASWELL

Answer 2

Communicator > Message > Medium > Receiver > Effect

Question 3

Shannon-Weaver

Answer 3

Sender > Encoder > Channel > Decoder > Receiver

Question 4

Berlo

Answer 4

Sender > Message > Channel > Receiver > Noise

Question 5

OTHER TYPES OF COMMUNICATION:

ACCORDING TO MODE

Answer 5

visual
nonverbal
verbal

Question 6

OTHER TYPES OF COMMUNICATION:

ACCORDING TO STYLE

Answer 6

formal
informal

Question 7

OTHER TYPES OF COMMUNICATION:

ACCORDING TO CONTEXT

Answer 7

intrapersonal
interpersonal
intercultural
extended
organizational

Question 8

Different barriers:

Answer 8

physical/environmental
psychological
physiological
semantic
syntactical
organizational
cultural

Question 9

PURPOSE MEANING

Answer 9

P - URPOSE
U - NDERSTANDING
R - EACTION
P - ARTICIPATION
O - PINION
S - YMPATHY
E - DUCATION

Question 10

one way communication

Answer 10

Linear Perspective

Question 11

two way communication

Answer 11

Interactive Perspective

Question 12

6 Types of Nonverbal

Answer 12

Visual
Gustatory
Olfactory
Tactile
Chronemics
Auditory

Question 13

ELEMENTS OF COMMUNICATION

Answer 13

sender
receiver
message
channel
feedback
barriers

Question 14

is the change of information through sounds and words

Answer 14

Verbal Communication

Question 15

the delivery of a message through non-words

Answer 15

nonverbal

Question 16

communication begins with a _______ of explaning why a talk is initiated

Answer 16

PURPOSE

Question 17

heart of communication

Answer 17

Understanding

Question 18

normal what is seen, heard, felt, or thought about.

Answer 18

reaction

Question 19

a way to show judgments and critical thoughts.

Answer 19

Participation

Question 20

a manifestation of criticality is to verbalize thinking on certain topics from various fields.

Answer 20

Opinion

Question 21

to communicate means to care. Expression of showing support,

Answer 21

sympathy

Question 22

Learning is achieved through communication

Answer 22

Education

Question 23

focuses on self and its relationship to society. Introspective self-concept.

Answer 23

Symbolic Interaction Theory

Question 24

uncertainties occur among strangers in an interpersonal setting.

Answer 24

Uncertainty Reduction Theory

Question 25

Organizational values are better understood if its members develop a sense of organizational reality. Culture plays a role.

Answer 25

Organizational culture theory

Question 26

examines the level of consumers’ need for gratification to media use.

Answer 26

Uses and Gratification Theory

Question 27

“Culture pervades and inades all facets of human behavior.” people form part of a “power strata” - media dominance over subordinate groups.

Answer 27

cultural studies

Question 28

conflicts arise in an interpersonal interacion if individuals fail to manage self-identity and culture. It is important to to negotiate factors to avoid face-threatening acts.

Answer 28

Face Negotiation Theory

Question 29

-emphasize the continous flow of communicative interaction through sending and receiving message among the communicative participants

Answer 29

Barnlund

Question 30

uses symbols to represent things, ideas, or events. Symbols are arbitrary constructions that represent a communicator’s thought.

Answer 30

Symbolic Perspective

Question 31

What model? Too much noise = fail

Answer 31

Barnlund

Question 32

a graphic way to represent the reciprocal nature of communication where the encoding-message-decoding cycle is involved

Answer 32

Osgood and Schramm

Question 33

refers to the principles of conduct governing individual or a group

Answer 33

Ethics

Question 34

to establish an array of communication networks with open access. However, not all info should be shared if fake or confidential.

Answer 34

Building an information network

Question 35

one must build a sense of sincerity and commitment when talking. Choose the right words.

Answer 35

Speaking with a heart

Question 36

to be actively involved in discussions. To avoid monopoly of talking and to give way to choices, possibilities, alternatives.

Answer 36

Engaging and participating

Question 37

avoid any kind that leads to distortion, intolerance, stereotyping etc. Being fair and just.

Answer 37

Condemning discrimination

Question 38

- learn first to respect and understand what is being said. opens a diversity of perspectives and tolerance.

Answer 38

Respecting and understanding each other

Question 39

common language used as a medium of communication

Answer 39

lingua franca

Question 40

referes to the imposition by a politically or economically dominant community of various aspects of its culture

Answer 40

Cultural Imperialism

Question 41

adapt the importation of hardware, software, and other forms of communication technologies

Answer 41

Electronic colonialism

Question 42

Give at least 5 communication Ethics

Answer 42

1. Building an information network 2. Engaging and participating 3. Speaking with a heart 4. Condemning discrimination 5. Respecting and understanding each other 6. Accuracy 7. Individual Dignity 8. Accountability 9. Use of Power 10. Rights VS. Responsibility

Question 43

interference from the external source

Answer 43

Physical Noise/Barrier

Question 44

disturbances in the mid, attitudes, assumptions

Answer 44

Psychological Noise

Question 45

deals with one' health or body

Answer 45

physiological noise

Question 46

connected with the use of words and language

Answer 46

semantic

Question 47

communis means

Answer 47

common

Question 48

- any sign-mediated interaction that follows combinatorial, context-specific, and content-coherent values.

Answer 48

Pragmatic Perspective

Question 49

definition underscores the fact that unless a common understanding results from the exchange of info, there is no communication.

Answer 49

Etymological Perspective

Question 50

blocks or interferes with the communication process

Answer 50

Barriers/noise

Question 51

encoded messages are sent by a medium, the means of sending information

Answer 51

Channel

Question 52

- if sent to a large number of people

Answer 52

Mass Media

Question 53

carry the sender's voice when a message is delivered orally

Answer 53

Sound waves

Question 54

smell

Answer 54

olfactory

Question 55

gustatory

Answer 55

taste

Question 56

touch

Answer 56

tactile

Question 57

time and space

Answer 57

chronemics

Question 58

6 Communication Theories

Answer 58

Symbolic Interaction Theory Uncertainty Reduction Theory Organizational Culture Theory Uses and Gratification Theory Cultural Studies Face Negotiation Theory

Question 59

specialized language used by certain types of individual

Answer 59

Language Register

Question 60

Interconnection among countries

Answer 60

Globalization

Question 61

never changes/ rarely

Answer 61

Static or Frozen

Question 62

informal setting like conversing with friends

Answer 62

Casual

Question 63

one speakers viewed as the expert ex. Doctor-patient

Answer 63

Consultative

Question 64

used for private communication where the relationship between speakers is very personal ex. husband and wife

Answer 64

intimate