Public Outreach Flashcards
Public participation is used to
Actively involve communities in the design process
Provide a platform for citizens to offer input, thereby improving plans, decision-making, and services related to the built environment
Facilitate dialogue between public and private interests
Provide transparency in decision-making
Goals
general statements of intent for the overall design OR universal principles that do not change from project to project
Objectives
are specific statements that suggest how goals are going to be accomplished and are thus more action-oriented OR project-specific outcomes or results
Foundation for public participation
Identify the individuals or groups (i.e., stakeholders) that should be involved in the public participation process
Decide where in the process the participants should be involved (from development to implementation to evaluation)
Communicate the participation objectives to all participants
Identify the methods and resources necessary to accomplish the objectives
Select an appropriate method to achieve each objective (noting that these methods can all be the same if appropriate)
Initiate participation activities
Evaluate methods and activities to determine if they achieved the desired goals and objectives
Group activities
Developing project goals
Determining performance targets
Integrating the input of team members and the public
Diagramming the overall design process
Creating feedback loops at each design phase, encouraging exploration
Providing for additional time (buffer) in the project schedule.
Benefits of public participation
Engaging stakeholders
Creating an atmosphere of mutual respect
Creating a forum for meaningful discussion
Embracing a diversity of viewpoints
Sharing and receiving information
Incorporating public feedback into the design project
Saving time and money through all of the above (in short, mitigating conflict
Stakeholders
Members of the public
Special interest groups
Government agencies
Elected officials
Stakeholder criteria
Are directly impacted by an issue or project
Have jurisdiction or control over something relevant to the project
Possess specialist knowledge related to the project
Directly represent or are connected to influential social/community networks
Snowball
this strategy can be used to compliment any of the three options outlined above and entails bringing together an initial group of stakeholders and inviting these stakeholders to identify additional parties that should be incorporated into the public participation process. Depending upon the scope of participation required by the project/landscape architect, this process can be repeated, such that parties invited by the initial visioning session are themselves asked to identify additional stakeholders.
Self nomination
somewhat imprecise and open-ended strategy in which invitations are sent to a wide range of potential stakeholders, and any interested parties decide to attend the public outreach events
Selection committee
a committee established for the express purpose of selecting stakeholders. Although it requires dedicating additional time and resources to the selection process, this strategy can be effective for complex or politically sensitive projects.
Covener picked
the most common choice, in which the convener, or person/party organizing the public participation process (often the landscape architect) selects the relevant stakeholders
Formula for survey distribution
Sample size ÷ anticipated response rate = total surveys to be distributed
Best surveys contain
They are preceded by pre-notification
Contain clear, non-technical language
Have a well-delineated purpose clearly stated in an introduction
Are concise and make use of graphics as needed
Are not overly difficult or time-consuming for the participant
Visual preference survey
generally address the scale, massing, articulation and placement of buildings, as well as streetscapes, open space/parks and transportation issues