Propaganda Techniques Flashcards
1
Q
Glittering generalities
A
- Uses important words that are empty- “honest” “good” “fair “
- “make America great again”-Trump
2
Q
Transfer
A
Attempt to transfer a positive symbol to a person or idea
3
Q
False analogy
A
- two things that may or may not be similar or are are portrayed as being similar
- most false analogies do not have enough evidence to support the comparison
4
Q
Testimonial
A
- When “big name” personalities are used to endorse a product
5
Q
Plain Folks
A
- Opposite of testimonials
- average person promoting something
6
Q
Card stacking
A
- used to slant a message
- using key words or unfavorable statistics
- you didn’t tell the WHOLE truth
7
Q
Band wagon
A
Peer pressure- you’re gonna miss out if you don’t …
8
Q
Either/ Or fallacy
A
- Black and white thinking
- no middle ground- no grey
9
Q
Faulty cause and Effect
A
- Suggests that because B follows A, A must cause B
- valuate data before jumping into a wrong conclusion
10
Q
Name calling
A
- attaches negative label to person/thing
- used when people want to do you left attention from themselves to someone else