Production, Costs and revenue Flashcards

1
Q

Specialisation

A

When country, firm or individual focus production on one small range of products

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2
Q

What does specialisation lead to

A
  • Repitition
  • Experience
  • Fewer mistakes
  • Productivity increases
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3
Q

Short run

A

When there is at least one fixed factor of production

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4
Q

Long run

A

When all factors of production are variable

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5
Q

What are the two groups of costs

A
  • Explicit costs - require actual payment
  • Implicit costs - opportunity cost
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6
Q

What are the two types of explicit costs

A
  • Fixed costs - do not vary with output ( even if nothing is being produced firm still has to pay)
  • Variable costs - vary with output (you pay more as you produce more)
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7
Q

Examples of fixed costs

A
  • Rent
  • Salaries
  • Interest
  • Loans
  • Advertising
  • Business rates
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8
Q

Examples of variable costs

A
  • Wages
  • Utility bills
  • Raw material costs
  • Transport costs
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9
Q

The Law of Diminishing Returns

A

In the short run, as a variable is added to a fixed factor of production token total/marginal utility will initially rise then fall.

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10
Q

What happens to Total product (terms of MP) in the Law of Diminishing returns

A
  • Total product is maximised when MP=0
  • As when MP is negative, TP is falling.
  • And as MP is positive, then there is more output so TP is increasing.
  • SO TP is only maximised when there is no MP left.
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11
Q

What happens in the marginal cost curve in the Law of Diminishing returns

A
  • As labour productivity rises, marginal cost is falling.
  • At the point of diminishing return, marginal costs starts to rise as labour productivity falls
  • Labour productivity falls due to fixed factors of production
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12
Q

Explain the Total Cost Curve

A
  • Total Fixed cost is CONSTANT
  • Initially output is increasing quickly so VC song increase that quick
  • When we hit the point of diminishing return, output falls so VC increases quicker
  • Total cost is going to look exactly like VC curve but but starts from the TFC line
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13
Q

Economies of scale

A

As long run average cost decreases, there’s an increase in output

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14
Q

Diseconomies of scale

A

As long run average cost increases, there’s a increase in output

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15
Q

Explain the Long Run Average Costs curve

A

During economies of scale:
- There’s increasing returns
- Rise in output > rise in input
- LRAC is decreasing
During Constant returns to scale:
- Rise in output = rise in input
- LRAC is constant
During diseconomies of scale
- Decreasing returns
- Rise in output < rise in input
- LRAC is increasing

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16
Q

What does the minimum efficient scale point mean

A
  • Lowest level of output required to exploit full economies of scale (where LRAC stops decreasing) where after that point there’s no more economies of scale and only constant returns to scale.
17
Q

Internal economies of scale

A
  • Occurs within a business (total cost increases)
  • Risk-bearing - larger firms sell ore product, risk can be spread across more units.
  • Financial - larger firms can borrow more money at cheaper rates of interest, cost rising, quant rising.
  • Managerial - larger firms increase specialisation, productivity rises.
  • Technical - larger firms benefit better machinery, boost productivity.
  • Marketing - larger firms sell more products, ads costs &
  • Purchasing - larger firms, buy raw materials in bulk, wider range of output
18
Q

External economies of scale

A

Occurs outside the business but in
industry ( total costs decreases)
- Better transport & infrastructure - govt may provide transport and build new roads to sell goods & make raw materials accessible
-

19
Q

What happens when a firm is too big

A
  • They suffer diseconomies of scale
  • Total cost rising faster than quantity
    Can cause:
  • Lack of Control - becomes difficult to control workforce as too many workers, so they slack off, impacting of productivity.
  • lack of communication - harder to pass information through company, takes time and impacts on productivity, increasing TC.
  • Lack of coordination - becomes difficult for different departments to coordinate.
  • Lack of motivation - more workers , so each individual feels less valued so decreases motivation and productivity.
20
Q

Total revenue

A

Total income received by the firm from sales.
TR= Price x quantity

21
Q

Average revenue

A

Income received from sale of one unit of product.
AR= total revenue / quantity

22
Q

What is profit

A
  • The difference between total revenue and total costs.
23
Q

What is normal profit

A
  • when TR=TC
  • the minimum profit required for firm to remain in the market.
  • equal to opportunity costs
24
Q

What is supernormal profit?

A
  • when TR > TC
25
Q

What is subnormal profit

A
  • This is when a firm makes a loss.
  • When TR < TC