Price determination in a competitive market (demand) Flashcards

1
Q

PED

A

Measures how much quantity demanded will respond to a change in price

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2
Q

Formula for PED

A

% change in QD/ % change in price

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3
Q

What happened when demand is elastic

A

Consumers are more responsive to changes in price

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4
Q

when PED is between -1 and - infinity

A

its elastic

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5
Q

When PED is between -1 and 0

A

It’s inelastic

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6
Q

What happens when demand is inelastic

A

Consumers are unresponsive to changes in price

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7
Q

What’s is unitary elastic demand

A

When PED is -1

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8
Q

factors that influence PED

A
  • Necessity
  • Addiction
  • Availiability of substitutes
  • Brand loyalty
  • Income
  • Time period
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9
Q

Are necessities inelastic or elastic

A

Inelastic, cause consumers are less responsive to a change in price as they will still demand similar quantity. This is because we can’t live without these so we will buy it regardless of the price

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10
Q

Are luxuries inelastic or elastic

A

Elastic, because consumers are more responsive to a change in price as when prices increase, because consumers don’t need these, they can just stop buying it and this would decrease the quantity demanded

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11
Q

Are addictive products elastic or inelastic

A

Inelastic, because if price changes, addicted consumers will be forced by their addiction to continue to demand similar quantity, so demand will not be responsive to changes price

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12
Q

Are a product with less substitutes inelastic or elastic

A

Inelastic, because there are few substitutes from them, so consumers have fewer options so if the prices were to change they would still continue to demand due to low substitutes. Demand would not be responsive to a change in price.

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13
Q

Are products with many substitutes elastic or inelastic

A

Elastic, because they have many substitutes and they could just switch to a different product. If the price of walkers crisps cheese & onion crisps were to increase, consumers could easily switch to other crisps, so demand would be responsive to changes in prices.

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14
Q

When is total revenue maximised in PED

A
  • if the product is price inelastic in demand, they should raise prices
  • if the product is price elastic in demand, they should lower prices
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15
Q

What is the relationship between total revenue and price elastic demand

A
  • when a good is price elastic in demand, there is a greater proportional increase in QD to a decrease in price (small decrease in price leads to larger increase in QD)
  • TR IS HIGHER WHEN PRICE IS DECREASED
  • (EOIS)
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16
Q

WHat is the relationship between total revenue and price inelastic in demand

A
  • when good is price inelastic in demand, there is a smaller than proportional decrease in the quantity demanded to an increase in price (large increase in price leads to a smaller decrease in QD)
  • TR IS HIGHER WHEN PRICE IS INCREASED)
  • (EOIS)
17
Q

What is YED

A

Measures how much quantity demanded will respond to a change in income

18
Q

Formula for YED

A

% change in QD/ % change in income

19
Q

The relationship between inferior goods and YED

A
  • the QD of an inferior good will increase, as when incomes fall consumers switch to cheaper products
  • if incomes increase, the QD of inferior goods will fall as consumers will buy normal goods
20
Q

What are the figures of inferior goods

A

Always negative

21
Q

The relationship between normal goods and YED

A
  • When incomes rise, the QD for normal goods will increase
  • When incomes fall, the QD for normal goods will decrease
22
Q

What are the figures for normal goods

A

Always positive

23
Q

In YED, when goods are less than 1, what are they

A

income inelastic goods ( necessities) as when incomes rise we demand a similar quantity

24
Q

In YED, when goods are bigger than 1, what are they

A

income elastic goods ( luxuries ) as when incomes rises there’s a larger increase in the QD

25
Q

What is XED

A

Measures how the QD of one good (good A), will respond to a change in price of another good (good B)

26
Q

Formula of XED

A

% change in QD of good A / % change in price of good B

27
Q

The relationship between XED and complements

A
  • if there is a decrease in the price of good B, there will be an increase in QD of good A
  • If there is an increase in the price of good B, the QD of good A will decrease
28
Q

What is the relationship between XED and complements (figure)

A

Always negative

29
Q

The relationship between XED and substitutes

A
  • If the price of good B increased, the QD of good A would increase
30
Q

what is the relationship between XED and substitutes (figure)

A

Always positive

31
Q

what does it means when XED is ZERO

A

they are UNRELATED GOODS, have nothing to do with each other