Product description Flashcards

1
Q

Focus on Your Ideal Buyer

A

Define and create desrption for your ideal buyer. Focus on languge photos, overall style

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2
Q

Entice with Benefits

A

Highligth the benefits for the client

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3
Q

Dont sell product, sell an expirience

A

focus on how the product can make them feel happier, healthier, more productive, cleaner etc…

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4
Q

Avoid Yeah, Yeah Phrases

A

Avoid using phrases that make client think: “yeah, yeah, of course; that’s what everyone says.” e.g. “Excellent product quality”

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5
Q

Justify Using Superlatives

A

provide proof for your “the best” phrases

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6
Q

Appeal to Your Readers’ Imagination

A

let your reader imagine what it would be like to own your product. E.g. tell a story

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7
Q

Seduce with Sensory Words

A

Engage client’s sensations as much as you can from all approprite fields (sigth, hearing, feeling, taste, smell, etc)

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8
Q

Tempt with social proof

A

Reviews and client stories

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9
Q

Make Your Description Scannable

A

 Entice your web visitor with headlines;
 Use easy-to-scan bullet points;
 Include plenty of white space;
 Increase your font size to promote readability;

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10
Q

Big and beautiful product images

A

a

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11
Q

360-degree view of a product

A

a

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12
Q

Call to action

A

Gently push them over the edge with buy-now button

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13
Q

Include trust bagdes

A

Make custumer secure with some safety logo

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14
Q

Add product Video

A

a

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15
Q

If discounts Compare Prices

A

If you are doing discount compare the price to the original one

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