Price Elasticity of Supply and Consumer Behavior Flashcards
Assumptions of Consumer Theory
OIBN
- Optimization
- Information
- Bundling
- Non-satiation
Assumed that all individuals make consumption decisions with the goal of maximizing their total satisfaction from consuming various goods and services.
Optimization
In consumer theory, it doesn’t allow consumers to either spend less than their income (meaning no savings is allowed) or to spend more than their incomes (meaning no borrowing is allowed).
Optimization
The basic model of consumer theory seeks to explain how consumers make their purchasing decisions when they are completely informed about all things that matter.
Information
The consumer is expected to know all the products and services available.
Information
It is assumed that consumers know the prices of the goods and their income during the time period in question.
Information
Consumer theory requires that consumers can rank various combinations of goods and services according to the level of satisfaction associated with each combination.
Bundling
What do you call the combination of goods?
Consumption Bundles
States that consumers must be able to rank the bundles according to the level of satisfaction they would enjoy from consuming the bundles.
Complete
What happens when a consumption bundle offers more utility?
It would be ranked higher than another bundle.
What happens when two bundles give consumer the exact same amount of utility?
They would have the same ranking and the consumer is said to be indifferent to them.
When do you say that the consumer’s preferences are complete?
When a consumer can rank all conceivable bundles of commodities.
It means that the consumer’s choices are consistent in the following way:
Bundle A > Bundle B
Bundle B > Bundle C
Bundle A > Bundle C
Transitive
Why do consumer preferences must be transitive?
Inconsistent preferences would undermine the ability of consumer theory to explain or predict the bundles consumers will choose.
It prevents consumers from being caught in a perpetual cycle where they never make a choice.
Transitive