PPT 1 Flashcards
1
Q
the act or process of using words, sounds,signs, or behaviorsto express or exchange information or to express your ideas, thoughts, feelings, etc., to someone else
A
Communication
2
Q
TRANSMISSION MODELS
A
- Lasswell’s Communication Model (1948)
- Shannon-Weaver’s Communication Model (1948)
- Osgood - Schramm Model Of Communication (1954)
- Westley and MacLean’s Model of Communication (1957)
- Berlo’s SMCR Model of Communication (1960)
3
Q
The ability to read, analyze, evaluate and produce communication in a variety of media forms
A
Media Literacy
4
Q
The ability to recognize when information is needed and to locate, evaluate, effectively use and communicate information in its various formats.
A
Information Literacy
4
Q
The ability to use digital technology, communication tools or networks to locate, evaluate, use, and create
information.
A
Technology (Digital) Literacy
