Porters 5 Forces Flashcards
1
Q
Factors of Competitors
A
Factors:
- Many Competitors of equal size
- Low industry growth rate ( not a lot of new customers)
- Capacity of competitors (Greater rivalry)
- Low consumer switching costs (PS5-Xbox)
- Products are perishables/commodities (have an expiry)
- Exit Barries are high (harder to leave industry)
2
Q
Solutions of Competitors
A
Solution:
- Growth
- Acquisition of competitors
- Create/increase consumer switching costs
- Differentiation
3
Q
Factors of Substitution
A
Factors:
- Many good substitutes
- Low switching costs
- High buyer propensity to substitute
- Improvements in price
4
Q
Solutions of Substitution
A
Solutions:
- Strong marketing/Differentiation
- Lock in customers (high switching Costs)
5
Q
Factors of New Entrants
A
Factors - barriers of entry:
- Lack of capital intensity
- lack of specialized assets/networks/knowledge tech
- Low switch costs or lack of brand loyalty
6
Q
Solutions of New Entrants
A
Solutions:
- Grow and achieve scale
- Control Distribution network
- Lobby Government
- Differentiate; create brand loyalty and identity
- Lock in customer
7
Q
Factors of Suppliers
A
Factors:
- Few Suppliers
- Few good substitutes
- Low importance
- High switching costs
- Threat of forward integration
8
Q
Solutions of Suppliers
A
Solutions:
- Form strategic alliances
- Internal Supply
- Long run: redesign product or needed input
9
Q
Factors of Buyers
A
Factors:
- Standardize products(can find the same product with many companies); low switching costs
- Financially-motivated:
- Cost significance
- Profitability
- Cost savings - Threat of backward integration
10
Q
Solution of Buyers
A
Solutions:
- Form alliances with other suppliers
- Strong marketing/ Differentiation
- Create switching costs; lock in customers
11
Q
Effects of Buyers
A
- Reduces prices that you demand
- Increases costs
12
Q
Effects of suppliers
A
Cost of inputs
13
Q
Effects of New Entrants
A
- Can cause big changes in the industry
- Intensifies Competition
14
Q
Effects of Substitutes
A
- Create price ceilings
- Increase marketing costs
15
Q
Effects of Competitors
A
- Price competition
- Lower volume
- Increased costs