POPULARISATION Flashcards
BROADSHEETS
FULL-SIXE, SERIOUS, EDUCATED PEOPLE LIKE THE TIMES
- PUBLIC AFFAIRS, SERIOUS COMMENTARY, DIRECT STYLE
TABLOIDS
SMALL SIZE, CHEAPER, WITH PICS AND SHORT TEXTS
- MINOR SCANDALS, CALEB, ENTERTAINING, GOSSIPS
GRAPHOLOGY
BANNER HEADLINE- TOP PAGE
STRAPLINE OR OVERLINE- ADDITIONAL HL
SUBLINE- DECK-BELOW
CROSSHEAD SUB HEADING- MIDDLE STORY
BYLINE CREDITS-
STARNDFIRST- INTRODUCTORY MAT IN BOLD
REVERS OUT
DROP LETTER
CAPTIONS
NEWS STORY
EVENTS STORY (WHAT HAPPENED)
AND ISSUE REPORT (VIEW OF EXPERT ON SPO FIELD)
EDITORIALS
PERSONAL OP (OP-EDS) BY OP-MAKERDS/ INTELLECTUALS
INSTITUTIONAL DS- OP OF A NEWSPAPER
QUOTATION
FEW WORDS OR SINGLE SENTENCE
PARAPHRASE
OG IDEA IN 2 SENTENCE IN WRITER’S WORDS
SUMMARY
WHOLE CHAPTER
IN TEXT- REFERENCE
DIRECT CIT
D1 SAID :D2
INDIRECT CIT
D1 D2 NO FRACTURE
INTEGRATED
COMBO DIR AND IND ONLY SEGMENTS OF OG STATEMENT
INSERTED CIT
IN TE WORDS OF/ ACCORDING TO
NEUTRAL VERBS
SAY, TELL, ADD, WRIE, SUGGETS, COMMENT, REPORT
MARKED VERBS
WARN, ADMIT, ACKNOWLEDGE, URGE, CLAIM
DISENDORSEMENT
NO RESPONSIBILITY SO CLAIM, ADMIT, INIST
DENOMINATION/ DESIGNATION
INTRODUCE NEW OBJECT/ EVENTS/ TERMS LIKE NEOLOGISM/ METAPHORS
DEFINITION
BRIEF DESCRIPTION
REFORMULATION/ PARAPHRASE
REFORMULATE IN EASIER WAY EX ADJ+ N
GENERALISATION
EXTEND VALIDITY OF PROPOSITION TO ALMOST ALL OF SET/ CAT MEMBERS
EXEPMLIFICATION
SUCH/ AS/ FOR INSTANCE/ AS HAPPENS W/ AS IN THE CASE
EXPLICATION
CAUSE/ EXPRESSION TAT ENRICHES KNOWLEDGE AS, BC, IF, AS CONSEQUENCE
ANALOGY/ ASSOCIATION
COMPARISON W AN AREA OR OBJECT KNOWN/ EASIER TO UND LIKE METAPHORS
MODE
CHANNEL OF COM (MEZZO)
MANNER
REL SP/ INTERLOC/ READER (FORMAL VS INF)
FIELD
SUBJECT+ MANNER
DENOTATIVE
WORD MEANING
CONNOTATIVE
EXTRA MEANING IN GIVER C
