Pestle Flashcards

1
Q

Name the industrial tool

A

PESTLE

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2
Q

PESTLE

A
Political 
Economic 
Social 
Technological 
Legal 
Environment
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3
Q

Political

A

Laws adopted by the state influence the way businesses operate
Individuals must state rule and regulations to obey

Challenge:
Political factors cause instability affecting the operation of the business
Overseas investors are happy to invest in economically stable and politically stable countries

Strategy:
Investigate different regulations of countries before planning any trading

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4
Q

Physical

A

Refers to the availability of natural resources and sustainability of mineral resources
Various businesses depend on natural resources to produce or provide services

Challenges:
Some natural resources are scarce and expensive
External environmental factors are a threat to the sustainability of a business
Changes in weather influences the availability of natural resources

Strategy:
Use packaging that can be recycled to prevent and limit pollution

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