PEST Flashcards

1
Q

p stands for

A

political

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2
Q

political

A
  • Any decision that the government imposes on you
  • Protects consumers
  • Supports, protects and regulates businesses
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3
Q

elements of political

A
laws
regulations 
taxes 
International trade laws
political stability
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4
Q

laws

A

gun laws, constraints on what businesses are allowed to do, to protect our money.
create barriers

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5
Q

regulations

A

rules not laws. Ex- environmental

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6
Q

taxes

A

o Higher business taxes= lower drive to do that business
o Environment tax breaks if effort is made to protect environment
o Tax breaks for those companies starting in developing communities

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7
Q

international trade laws and trade agreements

A

o laws in a foreign market
 Competition gets more competitive if other companies can sell without duty, but can be reversed where you don’t sell with duty but everyone else does (competition)

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8
Q

political factors impact on business

A

expansion
barriers
competition

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9
Q

expansion

A

lower duties means expansion opportunities

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10
Q

barriers

A

lower barriers for US to enter Canadian markets

laws and regulations

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11
Q

competition

A

when the US enters canadian market there is more competition domestically

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12
Q

element changes impact on business

A
  • Political favour/disfavour
  • Government influence
  • Government attitudes
  • New laws all affect businesses ability to operate
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13
Q

E stand for

A

Economic

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14
Q

factor of e

A

affects economic growth

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15
Q

elements of e

A
GDP
inflation 
employment rates 
exchange rates 
interest
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16
Q

Inflation

A

high inflation = high costs- reduced demand

affects the luxury product industry since they are not necessities

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17
Q

employment rates

A

high unemployment= few consumers to buy your products

low unemployment =. less qualified workers available

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18
Q

exchange rates

A

how much the Canadian dollar is work against other dollars internationally
raw materials from different countries, shipping can increase or decrease

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19
Q

interest

A

increase = cost businesses more to borrow money

20
Q

factors impact on business

A

costs, demand, funding, competitive pricing

21
Q

cost

A

increased costs are do to an increase in inflation or interest rates

22
Q

demand

A

increased demand could be due to a weak Canadian dollar (for people in the us)

23
Q

funding

A

interest and access to funds

24
Q

competitive pricing

A

how much your competitors are selling their products for

25
elements changes impact on business
change in interest rates- borrowing more expensive, harder to expand the business currency changes- affect importing and exporting
26
what does the s represent
social
27
factor
affects customer preferences, worker attitude, csr | effects what they value, expect/demand from the company
28
elements
values, attitudes, customs, habits, demographics
29
values
what we believe and how we do things
30
attitudes
o Towards smoking, drinking, etc  changes in attitudes mean that businesses need to react
31
customs
o Affects products sold based on customs o Canadian customs for Christmas o This affects customers and what they buy o This also affects employees- when they are off work
32
habits
o Canada vs Europe when it comes to work habits | o They are more relaxed when it comes to time, meanwhile in Canada we are prompt
33
demographics
gender, age groups, education levels
34
factors impact on business
customers, employees, CSR
35
customers
affects how they feel about the company (environment)
36
CSR
corporate social responsibilities | o Affects the environment preferences, company reputation, consumption
37
S relates to P
the S of PEST often reflects our laws because of who the people elect. The S influences the P.
38
what does the T stand for
technology
39
T elements
information technology, internet, materials and equipment
40
information technology
o Affect information access | o Suppliers and companies can connect through tech
41
internet
o quality of internet and access to internet | o Affects buying/selling and communication
42
materials and equipment
advances in technology o Constantly new products  Changing the way tires are made  Moving to materials that make planes lighter- less gas consumption
43
factors impact on business
* Technological changes and developments can pose as threats or opportunities * Streaming services were opportunities for production companies but threats for movie theaters * Affects what we produce and what it can do * Affects how we produce and sell
44
element changes impact on business
barriers, innovation, strategy and r&d
45
barriers
some companies are too big and you cannot compete with them | o trying to compete with amazon and their technology
46
innovation
create new materials and equipment o New product all the time  things are getting outdated quicker o Ex- 3D printing
47
R&D
research and development