persuasive techniques

Question 1

assertion

Answer 1

making a bold statement but not giving details, that audience doesn’t question because of how they are delivered.

Question 2

false dilemma

Answer 2

two extremes are given but only one of them is actually a choice.

Question 3

plain folks

Answer 3

generalisation about the average person that groups public together

Question 4

name calling

Answer 4

calling out enemy for blame to create anger

Question 5

simplification

Answer 5

simplifying a complicated situation which can result in stereotypical images.

Question 6

glittering generalities

Answer 6

words connected to abstract concepts e.g. freedom

Question 7

card stacking

Answer 7

selectively including arguments that support your cause while ignoring the counter arguments.

Question 8

appeal to authority/celebrity/expert

Answer 8

e.g. using doctors to enforce medical arguments

Question 9

bandwagon

Answer 9

using peoples fear of missing out or being left behind e.g. if everyone is doing it why aren’t you?

Question 10

statistics

Answer 10

figures and statistics to give the appearance of truth

Question 11

parallelism

Answer 11

use of sentences with the same structure for emphasis

Question 12

hypophora

Answer 12

questions asked and then answered

Question 13

repetition

Answer 13

when key phrases are repeated through a speech

Question 14

antithesis

Answer 14

tell people what you do not believe in

Question 15

figurative speech

Answer 15

comparing abstract ideas to concrete things to make it more meaningful

Question 16

tricolon

Answer 16

list of three

Question 17

polysyndeton

Answer 17

list of there with ands

Question 18

juxtaposition

Answer 18

when two things of opposite nature are mentioned together

Question 19

allusion

Answer 19

when your speech echoes another speech or famous phrase

Question 20

varied sentence length

Answer 20

as it says - in order to maintain rhythm

Question 21

emotive or loaded language

Answer 21

as it says - to appeal to pathos

Question 22

direct address

Answer 22

use of the word you to address the reader/listener

Question 23

inclusive terms

Answer 23

use of the words like ‘we’ or ‘us’ to make a sense of unity

Question 24

paralanguage

Answer 24

non-lexical component of communication e.g. facial expressions.

Question 25

anaphora

Answer 25

repetition of word/phrase

Question 26

diacope

Answer 26

repetition of phrase after an inventing word or phrase e..g free at last, god almighty, free at last.

Question 27

chiasmus

Answer 27

the inversion of parts of a sentence e.g. fair is foul, foul is fair

Question 28

anadiplosis

Answer 28

repetition of last word of sentence

Question 29

amplification

Answer 29

repetition of word or phrase with more added detail

Question 30

metaphor

Answer 30

comparison of two things by speaking of one thing in terms of the other

Question 31

alliteration

Answer 31

repetition of same sound or letter at beginning of words in sequence

Question 32

ethos

Answer 32

ethics

Question 33

logos

Answer 33

logic

Question 34

pathos

Answer 34

emotion

Question 35

persona

Answer 35

who the speaker is trying to be