Pavlov Flashcards

1
Q

what was Pavlovs study abt?

A

classical conditioning on dogs, demonstated how dogs could learn to assosiate a neutral stimulus (bell) with unconditioned stimulus (food), leading to conditioned responce (Saliva). Learning by assosiatiion

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2
Q

AO1 aim + procedure

A

investigate how dogs learn through assosiation
procedure: pavlov placed dogs in a controlled lab setting. presented food (UCS) and measured salivation (UCR). Bell (NS)–> paired w food. Eventually, bell (CS) alone triggered salivation (CR)
findings: dogs learnt to salivate at sound of bell

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3
Q

How did Pavlov have scientific credibility

A

Controlled lab conditions, eliminating extraneous variables.
Use of objective measurements, enhances reliability
supports psychology as a science

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4
Q

Pavlov Real world applications

A

Explains phobias (Watson+Rayner’s ‘‘Little Albert’’ study)
used in systematic desensitisation therapy for anxiety disorders
shows practical value of classical conditioning

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5
Q

how does Pavlov lack ecological validity?

A

artificial setting, dogs behaviour may not reflect real life learning
(finding not generalise to natural environment)

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6
Q

Name the animal research issues of Pavlov

A
  1. Dogs brains differ- not generalisable
  2. Ethics, restrained, bad conditions, surgically altered to measure salivation–> animal welfare and ethical research practices
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7
Q

Exlplain how Pavlov is reductionist

A

Oversimplification- ignores cognitive and biological predispositions in learning. Operant conditioning and social learning offer alternative explanations

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8
Q

Real world evidence of pavlov

A
  1. advertising- companies use classical conditioning to create positive assosiations with products
    eg Celeb (UCS) paired with brand (NS), leading to positive emotion (CR) when ppl see the brand.
    result: consumers assosiate brand with desirable feelings- more likely to buy
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