Partnership Use Cases Flashcards
Google – Local Services (Who they are)
World’s biggest online advertising platform, for X00,000 service businesses to promote their company.
Google / Workiz Joint Value Prop
Customers can book online jobs directly from Google Ads into Workiz
Google - why does this help Google
Google knows how many leads are being sent to a customer but they don’t know the conversion rate of customers;
With Workiz, they get data back from Workiz on jobs (Google calls it ‘offline conversion tracking’)
Thumbtack (Who they are)
Service pros marketplace & lead gen platform
They match customers with local professionals
Thumbtack / Workiz Joint Value Prop
With Workiz integration, Thumbtack leads are instantly booked and scheduled on your Workiz account
Thumbtack - why does this partnership help them
Prior to the partnership, they found out that lead response time was 7 hours on average (this lead to a retention issue) & with Workiz, it’s less than an hour
This leads to higher conversion rate
Thumbtack incentive
Workiz clients get $100 in free leads
Quickbooks - (Who they are)
Accounting software for small businesses
Quickbooks / Workiz Joint Value Prop
They integrate so that users can easily sync customers, invoices, items/services, and payments to make their accounting processes faster and easier
Quickbooks incentive
Workiz users get 40% off of Quickbooks for 6 months
Gusto - (Who they are)
HR and Payroll Solution for small business
Gusto / Workiz joint value prop
Track employee hours
Data synced automatically helps business owners cut time with payroll and avoid compliance risks and costly data entry errors
Gusto Incentive
Workiz users used to be 3 months free, looks like it’s now 30% off
SearchKings - who are they
Digital Marketing Agency that focuses on lead generation campaigns for small and mid-size businesses. They are a partner of Google
SearchKings / Workiz - Joint value Prop
Search Kings is sending leads to clients & wanted to be able to evaluate if the leads were being closed so they could calculated ROI for their clients but couldn’t figure out how much business was tied to them
With Workiz, they can book jobs directly from ads & tie the data to Search Kings
This helps increase jobs