Participants & Marginal Analysis Flashcards
What is law 1 of economics?
Scarcity exists
What is law 2 of economics
Because of scarcity, we must make choices
What is law 3 of economics?
Every choice has an opportunity cost
Who are the three economic participants?
Consumers
Firms
Governments
What is an incentive?
Something that motivates someone to do something
What are consumers’ incentives?
To maximise their utility
What are firms’ incentive?
To maximise their profit
What are governments incentive?
To maximise the general welfare of its people
What is a need?
A basic requirement for survival that one cannot live without
(Food, water)
What is a want?
Something one desires that is unnecessary for survival
(Entertainment, fun, pleasure)
What are consumers’ concern with wants & needs?
Consumers are constantly in pursuit of satisfying all their needs and as many wants as possible
What is the satisfaction of wants and needs referred to as?
Utility
How do consumers maximise utility?
Through purchasing goods & services
What are goods?
Physical objects that satisfy needs & wants
(Phone, shoes)
What are services?
Actions or activities that satisfy needs & wants
(Massage, therapy, consultation)