Parasocial Relationships Flashcards
What are parasocial relationships?
-one-sided relationships where one person expends considerable emotional energy and interest and feels very close to the other person.
-The relationship is not reciprocal as the other person (usually a celebrity) is unaware of the existence of the relationship.
What can Television and the Internet give the viewer?
the illusion of having a face-to-face relationship with a celebrity.
What does bowlby’s attachment theory suggest?
that early difficulties in attachment may lead to difficulties forming successful relationships later in life.
What may such difficulties lead to?
preference for parasocial relationships to replace real romantic relationships as parasocial
relationships do not have the same ability to cause further emotional distress.
What does the attachment theory of parasocial relationships suggest?
that particular attachment styles form parasocial relationships in adolescence and adulthood because of attachment difficulties in early childhood
What did Cole and alerts (1999) find?
found that individuals with an
insecure-resistant attachment style were more likely to engage with parasocial relationships because they need to have unfulfilled needs met and are too afraid of the
disappointment that are a part of real-life relationships
As demonstrated by Ainsworth’s SS, what did insecure resistant attachment children show?
extreme separation anxiety, clingy behaviour and little willingness to explore. In a parasocial relationship these attachment behaviours will be shown by the individual. For
example, the dismissal of a celebrity figure from a television series can create separation anxiety such as sadness and anger
Additionally, when researching the influence of early attachment on adult relationships, what did Hazan and Shaver find?
that insecure resistant children tended to fall in love easily,
demonstrated jealousy and worried that their partners might abandon them
Therefore what do parasocial relationships allow these individuals to do?
experience intense celebrity worship and engage in a fantasy about the perfect relationship, without the heartbreak and fear of rejection