Paper 1 - Memory Flashcards
what is coding?
the format in which information is stored in the different types of memory stores
What did BADDELEY find in his study?
- people struggle to remember acoustically similar words in STM but not LTM
- but semantically similar words caused problems in LTM but were easy in STM
STM is encoded …
acoustically
LTM is encoded …
semantically
what is capacity
the amount of information that can be held in a memory store
What did JACOBS find out about digit and letter span
digits - 9.3
letters - 7.3
- could be because there are only 9 numbers but 26 letters
What did MILLER say about chunking
magic number is 7+/- 2
- people can recall 5 words and letters
- brain can only cope with 6 chunks
what is duration
the length of time information can be held in memory
who did a study on duration of short term memory and what was it
PETERSON & PETERSON
- 24 students using nonsense trigrams(TPX)
- asked to count back from 3 to prevent maintenance rehearsal
- 90% correct after 3 secs
- 20% correct after 9 secs
- 2% correct after 18 secs
- STM has a very short duration( 18 secs)
who did a study on duration of LTM and what was it
BAHRICK
- 400 ppts aged 17-74 on memory of classmates
- showed them yearbooks
- those who left within 15 years
–> 90% correct with faces –> 60% with names
- those who left within 48 years
–> 70% correct with faces –> 30% with names
shows that LTM lasts for a very long time
EVALUATION of coding
Limitation
- artificial stimuli –> he used artificial stimuli rather than meaningful words. so should be cautious when generalising findings as it has limited application
- STM may not be exclusively acoustic
BRANDIMOTE - has visual coding - LTM may not be exclusively semantic
NELSON & ROTHBART - found evidence of acoustic coding in LTM
EVALUATION of capacity
Limitation
- lacking validity –> it was conducted a long time ago so may lack adequate control
- some ppts may have been distracted - confounding variables not controlled
not so many chunks –> MILLER may have overestimated the capacity of STM.
- COWAN said that it was only 4 chunks so may be on the lower end of his estimate(5) of the magic number
EVALUATION of duration
Limitation
- meaningless stimuli in STM study –> was artificial and trying to remember consonant syllables doesn’t reflect real life ** lacks external validity**
Strength
- BAHRICKS study has high external validity as real life meaningful memories were studied.
- SHEPHERD - did a LTM study with meaningless pictures and recall rates were lower
- -> ** confounding variables can’t be controlled and ppts may look at their yearbooks more than once over the years**
who came up with the multi store memory model?
Atkinson and Shiffrin
what is the stimulus from the environment?
things all around us - hear, see, smell, taste and feel
what is the sensory register?
has two main stores
- iconic - visual
- echoic - acoustic
- duration is less than half a second and capacity is high
what is maintenance rehearsal?
occurs when we repeat/ rehearse something to ourselves. keep the info in STM as long as its rehearsed. once rehearsed long enough it passes to the LTM
LTM in MSM
- can be limitless
- when we want to recall info from LTM to use it, this is RETRIEVAL
EVALUATION OF MSM
Strength
- supporting research evidence - studies that show that LTM & STM are qualitatively different - BADDELEYS study shows that we mixed them up so there must be two separate independent stores
Limitation
- more than one type of STM - evidence from people suffering with amnesia shows that it cannot be a unitary store.
SHALLICE & WARRINGTON - studied KF who had amnesia and found that in his STM - digits were poor when they read to him, but his recall was much better when reading digits to himself.
** could be another store for non verbal sounds(noises)
there is more than one type of rehearsal - it matters the amount of rehearsal you do
CRAIG & WATKINS - found that this prediction was wrong as it matters more the type
maintenance rehearsal - does not transfer into LTM it just maintains it in the STM
** elaborative rehearsal is needed for LT storage - which occurs when you link the info to your existing knowledge or you think about what it means
–> this is a research finding that cannot be explained by the model - major limitation
what are the three types of LTM?
1) episodic
2) semantic
3) procedural
what is episodic memory?
like a diary, memories are time stamped and are retrieved consciously
e.g. holidays, birthdays etc
what is semantic memory?
like an encyclopaedia/dictionary, facts and knowledge, retrieved consciously
e.g. what an orange tastes like, what the capital of France is