Operational Data Flashcards

1
Q

What is operational data

A

A form of strategic data that captures information on the internal functions and processes of a business

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2
Q

Types of operational data

A

Business operational data, IT operational data, integrated IT-Business operational data

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3
Q

Define big data

A

Big data is defined as a dynamic, big and distinct volume of data generated by people, tools and machines.

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4
Q

What is transactional operational data

A

Transactional data is the data that is captured from business-related transactions and has the potential to explain certain events.

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5
Q

What does a data driven approach do?

A

This approach allows businesses to assess and systematize their data with the aim to better serve their customers.

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