One off Flashcards
1
Q
What is Ampl?
A
Amplitude is a self-service digital analytics platform that gives teams deep, actionable insight into user behavior across the customer journey. It allows teams to go beyond surface-level data like page views and clicks to analyze detailed behaviors, user attributes, and digital channels. In addition to the #1 products analytics platform, Amplitude comes with powerful data governance capabilities to ensure data is high quality and organized, as well as tools to take action on behavioral data and analytics for running experiments and targeting audiences.