Non-Market Environment Flashcards
4 functions of Management
Planning
Leading
Organising
Controlling
Mintzberg’s Managerial Roles
Interpersonal Roles
Informational Roles
Decision Roles
The market environment
Create value by improving economic performance.
Determines significance of non-market issues to the firm.
Non-market environment
Interactions that are intermediated by the public.
Shapes business opportunities in marketplace.
Market Environment examples
Suppliers
Customers
Competitors
Market Non-market environment
Activists
Media
Regulators
Governments
Citizens
NGOs
Examples of non-market issues
Environmental protection
Health and safety
Regulation and deregulation
Intellectual property protection
Human rights
International trade policy
Pressures NGOs and social activists
CSR
Media
Ethics
Four I’s of Non-market environment
Issues (tax, climate)
Interest (stakholders) Organised vs unorganised
Institutions
Information
Sources of Non-market issues
Scientific discovery
Technological change
New understandings
Institutional change
Interest group activity
Moral concerns
Corporate Political Activism (CPA)
Financial Incentives (contributions)
Building Constituency (stakeholder coalitions)
Providing Information (Lobbying)
Boundaries of nonmarket strategies
Multi domestic
International
Global
The nonmarket strategy pyramid
Conceptual frameworks
Core strategies
Policies
Action plans
Porters value chain
Conceptual frame work that identifies the stages of the firms operations that create value for its owners
