Key Words Flashcards
1
Q
Management
A
Refers to the process of achieving organisational goals with and through people by the effective and efficient utilisation of available resources
2
Q
Planning
A
Defining an organisations goals, establishing an overall strategy to achieve these goals and planning to integrate and coordinate activities
3
Q
Strategy
A
An action a company takes (tactic) to attain superior performance (goal).
Focus on long term direction of company.
4
Q
Strategic lobbying
A
When a company tries to create a business environment of laws and rules favourable to their own business
