new product development a team approach Flashcards

1
Q

what are the challenges

A

1- to create the product that the market demands
2- to produce it at competitive cost
3- to attain the best high quality
4- to deliver it on time
5-to achieve i the increasing competitive international market place

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2
Q

the product development offer the opportunity to determine what

A

to determine :
the product cost
product quality
the ability to serve customers

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3
Q

what is the product development and the design impact

A

how the product will be made
what materials will be needed
and what machines and process will be used

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4
Q

how i manage the quality

A

designing the product to achieve high quality
designing the production processes to achieve the design
make training program

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5
Q

customer service may be competitive advantage true or false

A

true

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6
Q

what is the analysis phase

A

is separating a whole into its parts to determine the nature proportion and function and relationship

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7
Q

what is the synthesis

A

is putting the parts or elements together to form as whole

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8
Q

ideas gathered in the marketing investigation are solidified in the engineering phase
true or false

A

true

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9
Q

what are the departments that make prototype

A

engineering and operations

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10
Q

what is the prototype

A

are models of the product

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11
Q

what is going in development and testing stage

A

a proposal for full scale production is prepared

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12
Q

what is the role of the marketing

A

measuring the consumer needs
estimating competitive pressures
measuring the external environment
understanding the life of the product

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13
Q

what is the market research report

A

describes the features that consumers prefer and provide an estimate of the price difference consumers are willing to pay for each feature

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