Multi-modal texts Flashcards
1
Q
what does interplay mean
A
the way in which two or more things have an effect on each other
2
Q
importance of images
A
- help give meaning
- create a visual narrative
- deepen understanding
- create context
- create visual image in reader’s mind
- can reinforce
- sticks more in your head instead of words
3
Q
importance/strengths of words
A
communicate more precisely than any image, allowing for a clear description and specific meanings, reduces risk of misinterpretation
4
Q
limitations of words
A
can be difficult to articulate through descriptions, and therefore hard to understand
5
Q
what is synergy
A
happens when combining two things enhances the effects of both
6
Q
how do images communicate
A
communicate through signifiers
7
Q
define “anchoring”
A
process of making an image meaningful by adding words
process of making words meaningful by adding images