Mori and Arai (2010)

Question 1

What was the aim or Mori and Arais Study

Answer 1

to confirm the results of Asch (1951) that majority influence would increase conformity but without the need for confederates

Question 2

Participants

Answer 2

total of 104
64 female and 40 males
average age of 20

Question 3

method

Answer 3

lab setting

Question 4

procedure

Answer 4

participants were tested in groups of 3 or 4 with same gender grouping, 3 of the group wore identical glasses while the remaining participant wore different ones this suggests a different correct answer for the majority of the trails for one participant

Question 5

findings

Answer 5

for female participants the results were similar to those of asch with conformity to the majority on 4.41 out of 12 trials and male participants did not conform to the majority view

Question 6

evaluation and analysis- 1

Answer 6

the experiment was highly controlled meaning the results are reliable

Question 7

evaluation and analysis- 2