Asch (1951) Flashcards

1
Q

what was the aim of aschs study

A

to investigate the extent of which social pressure from a majority group could affect a person to conform

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2
Q

what was the method of asch’s study

A

lab setting

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3
Q

participants

A

50 white american males

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4
Q

procedure

A

asch put a naive participant in a room with 7 confederates, each person had to state aloud which comparison line was most like the original line, the answer was always obvious, the real participant answered last and the confederates answered wrong

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5
Q

findings

A

over the 18 trials 75% of participants conformed at least once

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6
Q

evaluation and analysis - 1

A

the study was a powerful demonstration of how a group can influence our behaviour- even a group of strangers can make people respond differently to if they were alone

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7
Q

evaluation and analysis- 2

A

the study highlighted how people conform in particular circumstances such as answering aloud infront of strangers

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8
Q

evaluation and analysis- 3

A

all participants were male students who were the same age and also all american

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9
Q

evaluation and analysis- 4

A

the experiment lacked ecological validity as it was conducted in an artificial lab setting

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10
Q

evaluation and analysis- 5

A

it lacked mundane realism as tasks in real life where we conform are not as obvious as judging the length of a line

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11
Q

evaluation and analysis- 6

A

there was ethical issues as the participants were not protected from phycological stress

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