MODULE2 Flashcards
A STEP-BY-STEP PROCEDURE IN ESTABLISHING ANY KIND OF BUSINESS THAT AN ENTREPRENEUR HAS TO UNDERGO.
ENTREPRENEURIAL PROCESS
This is the beginning of the whole process.
Considered the most DIFFICULT step in the whole entrepreneurial
process.
Opportunity Spotting and Assessment
Entrepreneurs should formulate a business plan when they have
already spotted and assessed the opportunities for a market.
Developing a business plan
is a comprehenshive paper that details the marketing, operational, human resource, financial, strategic direction, and tactics of the business.
BUSINESS PLAN
This is an important and crucial step in the entrepreneurial process.
Determining the capital needed
an entrepreneur’s business idea that can potentially become a
commercial product or service in the future
Opportunity
the framework that most of the promising entrepreneurs use to
finally come up with the ultimate product or service suited for a
specific opportunity.
3s
3S of Opportunity spotting
Seeking
Screening
Seizing
It involves the development of new ideas from various sources. It is the first step in Opportunity Spotting and Assessment Considered as the most difficult process
Seeking
Macroenvironent
STEEPLED
Industry
New discovery or Knowledge
Futuristic Opportunities
Microenviroment
Consumer preferences, interests, and perception Competitors Unexpected opportunities from customers Talents, hobbies, skills, and expertise Irritants in the marketplace such as deterrents, problems, complains, and delays Location
a mnemonics that represents the general environment where the
entrepreneur can identify business
opportunities.
STEEPLED
This is the source of current trend on what is happening in the industry where the future business will belong to.
Industry
These are new trends
that can be the core
business model of a
new venture.
New discovery or knowledge
These are projected new opportunities that can possibly affect the new business while it is
running.
Futuristic opportunities