Module 6: Survey Research Flashcards
1
Q
Poll
A
- Doesn’t need detailed responses
- needs immediate feedback
- only one question to ask
2
Q
survey
A
- needs extensive feedback
- requires text comments
- have many questions to ask
3
Q
Descriptive research
A
research done to describe reality
4
Q
explanatory research
A
research done to test theories of association
5
Q
categorical questions
A
where the respondent’s answer can fit only one category
6
Q
single-item measure
A
a single question
7
Q
multi-item measure
A
two or more questions
8
Q
off-the-self measure
A
have more validation evidence to support use
9
Q
double barreled-questions
A
twee vragen in één
10
Q
ambiguous questions
A
te abstracte vragen
11
Q
leading questions
A
sturende vragen
12
Q
loaded questions
A
strikvragen
13
Q
multi-mode survey
A
combining different research methods in single project
14
Q
yea saying
A
agreeing without thinking
15
Q
nea saying
A
consistency saying no