Module 6 - Conformity Flashcards

1
Q

what is conformity?

A

conformity is defined as a change in behavior in response to the influence of a real or imagined group.

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2
Q

what is compliance?

A

publicly acting in accordance with social pressure to gain rewards or avoid punishment.

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3
Q

obedience

A

when we act upon a direct order

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4
Q

acceptance

A

we actually believe in what the group has convinced us to do via social pressure.

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5
Q

reasons why we conform

A
  1. normative influence

2. Informational conformity

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6
Q

normative influence

A

a need to be accepted by others

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7
Q

informational conformity

A

a need to be right so we rely on information provided by others in a group

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8
Q

Sherif’s (1935) Social Norm Formation

A

to judge movement of light in a dark room; group norm of distance was established

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9
Q

auto-kinetic phenomenon

A

apparent movement of a stationary point of light in the darkness

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10
Q

Asch 1953 - Group pressure experiment

A

perception pressure; comparing the length of lines

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11
Q

Milgram 1965 - Infamous Obedience Study

A

shock generator from 15 to 450 volts

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12
Q

what breeds obedience?

A
  1. emotional distance
  2. closeness and legitimacy of the authority.
  3. institutional authority
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13
Q

when do people conform?

A
  1. group size
  2. unanimity
  3. cohesion
  4. status
  5. public responses
  6. no prior commitment
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14
Q

social impact theory

A

the first few people have more power than those subsequently added to the group

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15
Q

reactance

A

when people feel that their sense of freedom is being threatened through forced conformity, they will rebel.

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16
Q

who conform?

A
  • the predictive power of personality increases when the situation is less rigorous
  • cultural variation
  • there is major difference between individualist and collectivist countries.
17
Q

most people comply in order to reap a reward or avoid a punishment

18
Q

research suggests that the more “together” or cohesive an “anti-group” is within a larger group, the less influence it has over its members

19
Q

In Milgram’s obedience study, it was observed that when others present during the experiment with the concerns of the “teacher”, the teacher was more likely to ignore the orders of the experimenter.

20
Q

For his classic study on social norm formation, Sherif used the autokinetic phenomenon or the apparent movement of a stationary point of light in the darkness as a target stimulus.

21
Q

conformity may reflect an evolutionary response to survival threats, such as disease-bearing pathogens

22
Q

conformity based on a person’s desire to fulfill other’s expectations, often to gain acceptance, is known as informational influence

23
Q

Asch’s group pressure study was one of the most controversial experiments of its time which did much to spark a heated debate on research ethics.

24
Q

Solomon Asch is best known for his obedience study in which participants had to deliver shocks of increasing intensity when an incorrect answer was given.

25
Q

For conformity to be greater, it is best to have a large group of people rather than a small group of people.