module 6 Flashcards
horizontal analysis
compares reported numbers in different reporting periods to highlight the magnitude and significance of changes.
- able to make comparisons easily
horizontal analysis (dollar change)
current period’s number - previous period’s number
horizontal analysis (percentage change)
Current period’s number – Previous period’s number/Previous period’s number
* 100
vertical analysis
- involves comparing the items in a financial statement to an anchor or base item in the same financial statement
- identifies the importance of an item relative to the anchor or base item
anchor item
Anything can be the anchor item (typically sales revenue for profitable businesses ← the number you’re trying to reflect of why the company is in business)
ratio analysis
an expression of one item in the financial statements in relation to another item in the financial statements
- can be a comparison between two DIFFERENT statements
ratio analysis process (3 steps)
- Calculate a meaningful ratio by expressing $ amount of an item by $ amount of another item.
- Compare the ratio with a benchmark.
from previous years
from budget (forecast)
from comparative entities or
from industry averages. - Interpret the ratio and seek to explain why it differs to benchmark.
major categories of ratio analysis (4 categories)
- Profitability → measures success in wealth creation (return on assets & equity)
- Asset efficiency → measures the effectiveness of an entity in using its assets to generate revenue
- Liquidity → measures short term financial risk
- Capital structure → measures long term financial risk (overall debt vs. equity finances)
ROA purpose
Reflects the results of entity’s ability to:
- convert sales revenue into profit.
- generate income from its asset investments.
ROA sentence layout
for every 1$ of assets, the entity gets x cents of profit
HIGHER = BETTER
gross profit margin ratio purpose
Reflects a business’ ability to convert per sales dollar into GP
gross profit margin sentence layout
for every 1$ of sales rev, the b can get x cents of gross profit
HIGHER = BETTER
gross profit margin equation
(sales - COGS)/sales rev
profit margin ratio purpose
reflects a business’ ability to convert sales rev into profit after tax
HIGHER = BETTER
asset turnover purpose
- Shows an entity’s overall efficiency in generating income per dollar of investments in assets.
- How efficient the business uses its total assets (how b manages NC and C assets)
asset turnover sentence structure
for every 1$ of assets, can generate x times more sales rev.
HIGHER = BETTER –> leads to higher ROA ratio
breakdown of ROA into 2 ratios + why we might do it
Profit margin equation *(Asset turnover equation)
- Able to make a better assessment on what’s impacting your return on assets